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You know rytedeals.com as a site where people shop online in Nigeria for great deals on products and services. But do you know that Rytedeals offers businesses one of the most underutilized business building opportunities? That is what this post is about, leveraging online shopping in Nigeria to grow your business with rytedeals.com Acquiring new customer at a break-even or slight loss and making substantial profit from future purchasing is one of the most overlooked and under-utilized methods of customer growth available to you as a business owner in Nigeria. You can exponentially increase your clients/customers and profit merely by shifting your focus from trying to make a huge profit on the acquisition of a new client to making your real profit on all the repeat purchases that result from those new clients. The advent of online shopping in Nigeria only makes this even easier. Rytedeals, one of the top sites where people shop online in Nigeria, provides you a platform to take advantage of this business building tactic. If your business or practice is one that has a high probability of customers coming back, again and again, to repurchase from you the same or different product or service, then you need to employ this business building tactic to get customers into the buying stream as quickly and easily as you possibly can. HOW IT WORKS: To use Ryte deals to connect with thousands of people that shop online in Nigeria, all you need to do is run a deal on rytedeals.com. Then do the following: 1. Decide on what percentage discount you will give (The higher the percentage discount, the better). 2. Decide on how many units of product (or service as the case may be) you are able and willing to offer at a discount. 3. Create a FREE merchant account on rytedeals.com or alternatively, contact RyteDeals on 0809 9999 214 to have one of the Product Ambassadors come to you for free consultation. AN EXAMPLE: Let us say you are an optometrist and you have one of the most modern optometric centre in Lagos. You ordinarily charge N2000 for eye test but for a deal on rytedeals.com, you decide to give a 75% discount on the test and charge N500 instead. Mr. John sees your deal on Rytedeals for N500 and buys it. Now, your examination of Mr. John's eye reveals a tiny reddish stuff in his left eye and to treat this, you readily recommend an eye medication of N1200 which he promptly buys from you. Furthermore, Mr. John's original reason for buying the eye test deal is his worsening long sightedness which is confirmed by the test. Your prescription is a corrective glasses which of course is available in your office for N7000. It is very likely that he will buy the glasses from you and because of your excellent service, he keeps coming back every two years for new glasses! This strategy is equally suitable if you sell physical products. You can use it to: - Introduce a new product into the market - Clear old inventory - Sell-off slow moving products Remember, the goal is not to just cut the price off the first purchase. Rather, it is to make that first purchase so much more appealing that people find it harder to say “no”.
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