Amazines Free Article Archive
www.amazines.com - Tuesday, November 12, 2019
Read about the most recent changes and happenings at Amazines.com
Log into your account or register as a new author. Start submitting your articles right now!
Search our database for articles.
Subscribe to receive articles emailed straight to your email account. You may choose multiple categories.
View our newest articles submitted by our authors.
View our most top rated articles rated by our visitors.
* Please note that this is NOT the ARTICLE manager
Add a new EZINE, or manage your EZINE submission.
Add fresh, free web content to your site such as newest articles, web tools, and quotes with a single piece of code!
Home What's New? Submit/Manage Articles Latest Posts Top Rated Article Search
Google
Subscriptions Manage Ezines
CATEGORIES
 Article Archive
 Advertising (133320)
 Advice (160854)
 Affiliate Programs (34735)
 Art and Culture (73688)
 Automotive (145678)
 Blogs (75051)
 Boating (9840)
 Books (17122)
 Buddhism (4124)
 Business (1328514)
 Business News (426309)
 Business Opportunities (366263)
 Camping (10961)
 Career (72734)
 Christianity (15843)
 Collecting (11637)
 Communication (115055)
 Computers (241954)
 Construction (38996)
 Consumer (49680)
 Cooking (17061)
 Copywriting (6567)
 Crafts (18204)
 Cuisine (7538)
 Current Affairs (20387)
 Dating (45776)
 EBooks (19687)
 E-Commerce (48204)
 Education (185250)
 Electronics (83496)
 Email (6392)
 Entertainment (159830)
 Environment (28937)
 Ezine (3039)
 Ezine Publishing (5446)
 Ezine Sites (1550)
 Family & Parenting (110900)
 Fashion & Cosmetics (196389)
 Female Entrepreneurs (11842)
 Feng Shui (130)
 Finance & Investment (310270)
 Fitness (106091)
 Food & Beverages (62866)
 Free Web Resources (7938)
 Gambling (30225)
 Gardening (25105)
 Government (10513)
 Health (629500)
 Hinduism (2205)
 Hobbies (44039)
 Home Business (91556)
 Home Improvement (251348)
 Home Repair (46126)
 Humor (4823)
 Import - Export (5453)
 Insurance (45130)
 Interior Design (29546)
 International Property (3485)
 Internet (190983)
 Internet Marketing (146334)
 Investment (22824)
 Islam (1167)
 Judaism (1356)
 Law (80485)
 Link Popularity (4591)
 Manufacturing (20842)
 Marketing (98770)
 MLM (14136)
 Motivation (18213)
 Music (27002)
 New to the Internet (9479)
 Non-Profit Organizations (4048)
 Online Shopping (129616)
 Organizing (7803)
 Party Ideas (11855)
 Pets (38080)
 Poetry (2234)
 Press Release (12673)
 Public Speaking (5618)
 Publishing (7523)
 Quotes (2407)
 Real Estate (126618)
 Recreation & Leisure (95271)
 Relationships (87458)
 Research (16158)
 Sales (80321)
 Science & Technology (110218)
 Search Engines (23453)
 Self Improvement (153098)
 Seniors (6232)
 Sexuality (35942)
 Small Business (49284)
 Software (82995)
 Spiritual (23465)
 Sports (116079)
 Tax (7658)
 Telecommuting (34066)
 Travel & Tourism (307364)
 UK Property Investment (3119)
 Video Games (13428)
 Web Traffic (11727)
 Website Design (56821)
 Website Promotion (36567)
 World News (1000+)
 Writing (35768)
Author Spotlight
ALFRED MEARS

Former English Teacher; Musician (20+ years); Freelance Writer ...more
ANISH SAH

My Name is Anish Sah, I am an Internet Marketing and SEO Expert, Social Media Guru and young Entrepr...more
DELORES KEEPER

Delores Keeper has been playing chess for over 50 years. Some tournaments, some teams (when she was ...more
AUSTIN STEVENS

I write books. I am best known for writing Sales & Marketing articles and books. I also writes artic...more
SHOVON JOARDER

Shovon Joarder has been working as Freelance Marketing Project Manager for over four years. He also ...more


The Advantages of Hiring a Social Media Marketing Agency by Ben Wayne






The Advantages of Hiring a Social Media Marketing Agency by
Article Posted: 08/19/2015
Article Views: 833
Articles Written: 15
Word Count: 711
Article Votes: 0
AddThis Social Bookmark Button

The Advantages of Hiring a Social Media Marketing Agency


 
Advertising,Marketing,Internet Marketing
When managed correctly, social media marketing is one of the most powerful brand-building tools out there. Gone are the days when social media could be managed as a side project on the weekends. It has finally come into its own as a very effective marketing tool and it will serve as an integral part of the digital marketing strategies of countless businesses going forward. The management of social media can now be considered a full-time job and to explain further, we will take a look at some of the strategies and engineering that go into building healthy social interactions.

Building a Brand

When using social media, building a reputation and brand requires the knowledge of how to build relationships with an audience. One also needs to know how to target those who may be the most interested in your offerings, and then interactions with others need to be encouraged. What can be very frustrating is when no one ends up being exposed to your hard work after spending hours and hours attempting to develop a social presence. To support a healthy social media campaign, having an active team who has the resources and experience to develop your business's presence is required. From there, an active and positive community can be built for your brand, which should then build up a loyal customer or client base.

The Costs

One of the most important items businesses look at when considering a social media campaign is the numbers. After all, profitability is the point of marketing one's goods and services. When hiring a social media agency, you aren't just hiring one person who will take care of your needs when they happen to have the time. You are most likely hiring a team with diverse backgrounds, strengths, experience and even salaries. When you look at the numbers more closely, you may often find that you;re hiring a team of experienced professionals for the same cost as hiring one in-house marketer.

Thoughts then may turn to the idea that hiring an "entry-level" person will suffice. The problem with this idea in today's age is that valuable talent - when it comes to social media especially - comes with experience. It is essential to hire someone who is used to adapting to fields with constantly changing trends. Another danger of hiring internally is that other tasks can get dumped on this person, and then the focus that you originally planned to have on your social networks is diluted. And don't forget additional costs of researching and training.

Increased Traffic

When it comes to generating traffic, may decision-makers think immediately of SEO and SEM. While these two areas are extremely valuable in an online marketing program, social media can not be overlooked. Platforms such as Pinterest, Facebook, LinkedIn and Twitter can expose your business to a vast audience that you would have most likely not tapped into via organic or paid campaigns. A social media manager is one who will have the strategies, resources and experience to accomplish these goals.

Social Media Is More Than Numbers

There are many services available where you can pay to amass thousands of followers, Likes, etc. However, you are doing your business a disservice if all you are looking for are the numbers.  For instance, if your business serves a county in Maryland but you gain 50 new followers from California, how will their engagement and behavior affect your brand in a positive way? The short answer is… it won't. The real "sauce" is building truly organic social media engagement, as that will lead to more followers on its own.

Advantage Over the Competition

Still in its relative infancy, social media marketing is a channel that many businesses have yet to adopt. For many businesses in many areas, the hiring of a marketing manager can immediately gain a competitive edge. Even search engines like Google are now recognizing social media in their ranking factors, meaning that popular brands on sites such as Facebook and Twitter may boost your search ranking, giving you another edge over the competition.

About the Author

Ben Wayne writes for Vegau Internet Marketing, and digital marketing agency in Maryland.

Related Articles - social, media, marketing, management, advertising, social media, social media marketing, social media management,







Email this Article to a Friend!

Receive Articles like this one direct to your email box!
Subscribe for free today!

 Rate This Article  
Completely useless, should be removed from directory.
Minimal useful information.
Decent and informative.
Great article, very informative and helpful.
A 'Must Read'.

 

Do you Agree or Disagree? Have a Comment? POST IT!

 Reader Opinions 
Submit your comments and they will be posted here.
Make this comment or to the Author only:
Name:
Email:
*Your email will NOT be posted. This is for administrative purposes only.
Comments: *Your Comments WILL be posted to the AUTHOR ONLY if you select PRIVATE and to this PUBLIC PAGE if you select PUBLIC, so write accordingly.
 
Please enter the code in the image:



 Author Login 
LOGIN
Register for Author Account

 

Advertiser Login

 

ADVERTISE HERE NOW!
   Limited Time $60 Offer!
   90  Days-1.5 Million Views  

 

Great Paranormal Romance


LAURA JEEVES

At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
GENE MYERS

Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
STEVERT MCKENZIE

Stevert Mckenzie, Travel Enthusiast. ...more
STEPHEN BYE

Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through The...more
KIRAN KAUR

Kiranpreet (Kiran) Kaur, D.D.S., who received her Doctor of Dental Surgery degree from the prestigio...more
MICHAEL BRESCIANI

Rev Bresciani is the author of two Christian books. One book is an important and concisely written b...more
STEVE BURGESS

Steve Burgess is a freelance technology writer, a practicing computer forensics specialist as the pr...more
SUSAN FRIESEN

Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media...more
TIM FAY

I am not a writer nor am I trying to become a writer. I am an average person with average intelligen...more
JOANNA MORGAN

Joanna Morgan has a huge passion for making money online from home and enjoys traveling around the w...more

HomeLinksAbout UsContact UsTerms of UsePrivacy PolicyFAQResources
Copyright © 2019, All rights reserved.
Some pages may contain portions of text relating to certain topics obtained from wikipedia.org under the GNU FDL license