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Showing 1 to 5 of 5 Articles matching 'Adweek' in related articles.

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1. Pontiac - New Car Culture In Second Life September 10, 2009 Pontiac's latest goal is to gather vehicle aficionados and to create a brand new car culture in the industry. Along with its renaissance is the hope that people would love its new set of cars. In this regard, Pontiac has bought an island in the online world.The automaker will set up Motorati Island in the later part of November. AdWeek via MarketingVox reported this information. "What we're trying to do is go far beyond a press release saying we're on Second Life," says Tor Myhren, executive creative director at Leo Burnett in Detroit, Pontiac's ad agency. Pontiac intends to request the demogr... (read more) Author: Armando Cain

2. How effective is Website Advertising April 08, 2009 If you have your own website or you are going to start your own website it is very important for you to know about website advertising. The Internet is a vast place and there are unlimited websites. Big brands spend a lot to increase their visibility on the Internet. Getting noticed therefore becomes the main problem for the small businesses. However this is quite a little problem to overcome. Online advertising is the answer to all your anxieties. In fact it can be a good source of earning revenue. All the successful online businesses are based on the same fact. The owners have a thoroug... (read more) Author: Steve McMains

3. The Positive and Negative Sides of Print Media Advertising March 06, 2009 Advertisements conveying product ideas and messages are means to reach the target audience while communication media provides the required platform for displaying ads.Those who are about to step into the world of business,need to choose the right media for best advertising their products or services.For a small enterprise where every dollar is precious the promotional campaigns should render higher sales ratio and generate profit.In such cases print media can do a good job. Here are the good and bad sides of print media most frequently used by enterprises. Newspapers In the print me... (read more) Author: Steve McMains

4. Basic Advertising Strategy to Reach Target Audience March 06, 2009 An advertising strategy is a promotion designed to publicize company's products and services to its potential buyers.The strategy developed in a sensible and intelligent manner coordinates various business aspects including marketing budget, objective,company's image and market share growth to get the best effect.Even small enterprise with limited capital can succeed in their advertising campaigns.The key is creative ideas and flexible planning that open up multiple avenues to reach the target audience. Best advertising results when some of the major goals are achieved.Most advertising str... (read more) Author: Steve McMains

5. Pontiac - New Car Culture In Second Life October 30, 2006 Pontiac's latest goal is to gather vehicle aficionados and to create a brand new car culture in the industry. Along with its renaissance is the hope that people would love its new set of cars. In this regard, Pontiac has bought an island in the online world. The automaker will set up Motorati Island in the later part of November. Said island a 96-acre section in Second Life. AdWeek via MarketingVox reported this information. Basically, the concept for its renaissance is simple. It covers selling virtual versions of its Solstice GXP, staging car races, and hosting virtual concerts in it... (read more) Author: Joe Ratzkin

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