Search Results - Consumption (economics)
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Africa&_160;· North America
South America&_160;· Asia
Europe&_160;· OceaniaLikewise, consumption can be measured by a variety of different metrics such as energy in energy economics . The total consumer spending in an economy is generally calculated using the consumption function, a metric devised by John Maynard Keynes, which simply takes the aggregate disposable income and multiplies it by a "marginal propensity to consume". This metric essentially defines consumption as the part of disposable income that does not go into savings. But disposable income in turn can be defined in a number of ways - e.g. to include borrowed funds or expenditures from savings. Studies of consumption investigate how and why society and individuals consume goods and services, and how this affects society and human relationships. Contemporary studies focus on meanings of goods, role of consumption in identity making, and the 'consumer' society (e.g. Douglas et al.). Traditionally, consumption was seen as rather unimportant compared to production, and the political and economic issues surrounding it. With the development of a consumer society, increasing consumer power in the market place, the growth in marketing, advertising, sophisticated consumers, ethical consumption etc, it is recognised as central to modern life. Sociology of consumption has moved well beyond Veblen's early work on 'conspicuous' consumption. Current theories investigate the role of economic and cultural factors in constraining consumption (Bourdieu), as development of an approach that sees consumers as 'victims' of producers and their social situation. A counter theory highlights the subversive aspects of consumption, with consumers buying and using goods, places etc in ways unintended by the producers. Examples include city squares turned to skateboard parks, and music sharing on the internet. Studies of consumption come from a variety of backgrounds. Consumer studies attempt to help marketing. User research aims to improve product design. Feminist studies highlight the importance of women as consumers, and particularly the role of the domestic arena in consumption. Media studies try to understand the consumption of media products such as television and video games. Cultural Studies is interested in the role of material goods in culture (e.g. Mackay) Critical Theory is an important influence on contemporary studies, as consumption is central to contemporary culture[1]. Domestication theory focuses on mass market technologies.
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Showing 1 to 5 of 5 Articles matching 'Consumption (economics)' in related articles. |
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1. A social media cheat sheet for business
November 01, 2009
A social media cheat sheet for business
"In America, you have the watches but no time. In Nairobi, we have the time but no watches." That's a familiar quote I heard recently from "Evans," an international student from Kenya who is currently enrolled at the Tuck School of Business at Dartmouth College. He got me thinking about the economics of marketing in the U.S., and how the proliferation of social networks has influenced media consumption and business user engagement. Although it is rarely thought of in this context, the rise of social marketing is rooted in basic economic principles.... (read more)
Author: Chris DeMartine
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2. REAL ESTATE AND INDIAN ECONOMY
October 05, 2009
Real estate economics is the application of economic techniques to real estate markets. It tries to describe, explain, and predict patterns of real estate prices, building production, and real estate consumption. The closely related field of housing economics is narrower in scope, concentrating on residential real estate markets. Both draw on partial equilibrium analysis, urban economics, spatial economics, and finance.
Unlike certain industries where there has been some sort of stagnation in the recent past, the scenario is different in the case of housing industry. The housing sector in... (read more)
Author: subhrajit panda
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3. Logistics & supply chain management in a nut shell
August 07, 2009
Supply chain is the life line of smooth running for business ventures who aim at thriving growth. Supply chain in layman’s perception can be the aggregation of different points of consumption. In terms of economics, supply chain is referred to an interconnected business processes that lead to the smooth delivery of product/service to the end-user. Supply chain management is a complex process involving movement and storage of raw materials, maintaining inventory, and transportation of furnished goods to different points of sale and consumption.
Logistics & supply chain management should b... (read more)
Author: Lucky Rajput
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4. Outsource Banking Service
June 14, 2009
Outsource Banking Service Financial services is a term used to refer to the services provided by the finance industry. Good Financial services is also the term used to describe organizations that deal with the management of money. Insurance, in law and economics, is a form of risk management primarily used to hedge against the risk of a contingent loss. Insurance is defined as the equitable transfer of the risk of a potential loss. It is a term with several closelyrelated meanings in business management, finance and economics, related to saving or deferring consumption. An asset is usually ... (read more)
Author: articles.help articles.help
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5. Multifaceted science of measurement: Economics
March 03, 2009
Economics denotes the rationale behind the various consumption habits of the society. It not only helps in analyzing the past and present aspects but also helps in advanced planning. It throws light on various parameters related to present scenario based on which; assumptions or planning for the future can be ascertained in a more accurate and logical manner. Use of economic theories in various real life situations helps in ascertaining true conditions which are most likely to impact the society. These theories help in ascertaining the production values viz a viz the demand and subsequent supp... (read more)
Author: Robert Bell
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