Erbert & Gerbert's Subs and Clubs is a
restaurant franchise that mainly sells
submarine sandwiches. The chain was founded in
Eau Claire, Wisconsin in 1987 (though the first store opened in 1988).
[2] The company now has 46 locations throughout
Wisconsin,
Minnesota,
North Dakota and
Colorado.
[3] The headquarters are in
Eau Claire, Wisconsin.
[4]Kevin and Beth Schippers opened the first restaurant on Water Street in Eau Claire, Wisconsin in 1988[2]. The store and sandwiches are named after characters in stories Kevin's father used to tell him.[2] Due to Kevin's desire to pursue ministry, in 2003 Schippers sold the franchising company to investors led by primary owner Eric Wolfe.[4] In 2003, Schippers was also awarded Wisconsin’s 2003 Emerging Small Business Person from the Small Business Administration.[5] Kevin Schippers continues to own the original Eau Claire location.[6]
They prepare their sandwiches differently from their competitors they "take out the guts", (cut the bread and take out the soft white dough part).[7] Nothing goes to waste; they leave the guts on top of the sandwich when they are done. They emphasize quality ingredients[8] and often are located near college areas.
Founder Kevin Schippers is a cousin of Mike Liautaud, the founder of Milio's Sandwiches (formerly Big Mike's Super Subs) and Jimmy John Liautaud, the founder of Jimmy John's.[9] Jimmy John Liautaud helped Kevin Schippers in setting up his first store.[9]