The
World Association of Newspapers (WAN) is a
non-profit,
non-governmental organization made up of 76 national
newspaper associations, 12 news agencies, 10 regional
press organisations and individual newspaper executives in 100 countries.
Founded in 1948, the association represents more than 18,000 publications on five continents. Newspapers represent a 190 billion US dollar business globally with 1.6 billion readers a day. Newspapers are the world's second largest advertising medium (29.8%), exceeding the combined budget of radio, outdoor, cinema, magazines and the internet. Combined with magazines, print is the world's largest advertising medium with a 42 percent share.
WAN's main objectives are to
In pursuit of these objectives, the World Association of Newspapers