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start your own brand by bill jhonson
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start your own brand |
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Advertising
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With the current job market being so competitive and fierce amongst applicants, it is becoming more and more difficult to stand out from the crowd; and with so many applications, how can you make sure that yours rises to the top? One of the newer ideas in the field is known as personal branding. This takes the general idea of marketing yourself as a brand, just as someone might do with a new clothing line or IT repair service. Instead of branding a service, however, you can simply think of it as branding yourself and your career. When you start your own brand with personal branding, your career is marked as a brand. When you start your own brand, you will be venturing into the world of self-packaging. This includes everything from your outward appearance to the knowledge that exists within you, and as long as everything is put together in a neat and tidy package, you will make an undeniably positive first impression that will leave your prospective employer wanting more. Before attempting to start your own brand on your own, however, you may want to think again. If you were to unsuccessfully start your own brand and contact some employers, you may burn some bridges that could never be mended. Instead, by contacting a personal who specializes in personal branding, you can be sure that your self-packaging will go as planned, and that you will make a great first impression on prospective employers. Once you start your own brand and begin to market yourself and your career as a brand, prospective employers will begin to take you more seriously. They will instantly see your personal branding efforts as a mark of professionalism and success; and they will most likely want that same kind of energy on their team.
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