Even though mobile marketing continues to be a fluid landscape - with preferred methods of mobile marketing constantly emerging and disappearing - here are three steady areas of mobile marketing that one could target in order to make mobile marketing work for you. 1. Make the most of SMS marketing Years back, e-mail marketing took over as the "big thing" because of the direct manner in which it allowed marketers to reach prospective customers, and due to the fast turnaround time these emails generated. Because of the emergence of SMS marketing, however, email marketing seems to move almost at a snail's pace! The typical turnaround time on SMS marketing is an incredible four minutes, and also the average number of "opens" (or "views") is far higher than any previous form of direct marketing in history. This provides savvy marketers with a golden opportunity to reach their customers with an amazingly effective manner. If you wish to profit with mobile marketing, one of the better steps you can take is push your mobile opt-in program aggressively. Mention it on your own website, in your store, and in your ads, calling it something such as a "mobile loyalty program," and promoting it as a way for "mobile loyalty members" to get special deals and up-to-date notifications of sales and offers! 2. Make the website mobile More people are browsing the Internet on mobile devices nowadays than ever before - and the number of people doing this is growing daily! Quite simply, if your website isn't compatible with smart phones, you will be falling behind your competition on a daily basis. Take the time to create a mobile version of your website, and also whenever your mobile site is all set to launch, you will notice that the effort involved would be a small price to pay for the payoff to come! 3. Make it easy to shop on your site with a mobile device One of the better ways to make money is to take advantage of consumer impulse - and there is no time when a consumer is a lot more likely to make impulse purchases than when they are browsing around with their phone. If you catch a consumer's eye but provide them with no easy way by which they can make a purchase, you will be losing an one-time only chance, because they are unlikely to return to you the next time they may be at their computer. Launch a stripped-down mobile store on the site, accept PayPal to guarantee easy checkout, and watch as the profits from your efforts start to roll in. With this foundation of mobile marketing underneath you, you'll be able to carry on building your mobile marketing platform - and will be able to continue cashing in with mobile marketing! If you would like to learn more about internet marketing and how to get the most out of your opt-in list. Visit Make The Money Online Dot Com where all the secrets to making money online are revealed.
Related Articles -
marketing, mobile marketing, email marketing, opt-in, mobile,
|