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There is a lot of noise and confusion surrounding paid online surveys. A lot of people wonder why a company would pay someone to take their consumer information surveys, and some people even believe the whole idea to be nothing more than some sort of internet scam. Thankfully, whilst there are scams in every niche of the internet, this one included, the truth is that paid online surveys can indeed earn people money from the comfort of their own home. ?Taking surveys for money certainly will not make anyone rich, in fact in most cases it won’t even provide someone with a full time salary, but these cash surveys can become a good source of some extra spending money and help people with paying the bills each month. Some people certainly do earn reliable and steady income from doing paid surveys, but the majority take it up more as a hobby which gives them a little income to use for vacations, savings or for their children’s college funds. The idea of companies paying for surveys to be undertaken by the general public is really quite simple to understand. Surveys are an important part of any company's product development and marketing strategy. They need to know what people want and what people think about their products. It's valuable information for them, and it really does put more money in their bank accounts, a lot more money in some cases. So that's why they pay for it, simply because that investment they are making returns a whole lot more by way of sales and profits. Before the internet came along, surveys were done through many different offline channels. There were special companies which would perform surveys for other companies in the demographic area where they wanted more knowledge of consumer habits, and they would charge them for this service. They could do these surveys over the phone or would have to send out representatives to individual’s homes and gather information at a slow pace. They would also be seen on street corners and busy retail parks where they would stop people and ask them questions before giving them a small token reward in return. It was tedious work and all the companies shelled out a lot of money for this valuable information. However since the internet age started and brought the world together online, companies have been able to reach a lot of people quickly, easily and cheaply. All of the online paid survey sites do the same thing that big survey companies used to do a few years ago, but they do it online. They pay you, the consumer, to take online surveys and then gather all this information and sell it to the product development or marketing firms. Market research has become faster and much easier now, as millions of people can be reached instantly, literally at the click of a mouse button. They can also target a specific demographic by setting up certain qualifications for each survey, such as age groups, income levels, gender etcetera. That's how the survey market works. It’s a win-win situation for everyone involved. The big manufacturers don't have to spend a lot of time and money to gather information which is vital to steer their product development. The survey sites get to make money by selling this information that they gather from the internet. And you, the consumer, get paid for your opinion. You also get to voice your opinions and participate in changing the market for the better, making money simultaneously! The important thing to note about paid surveys is that it's not a get rich quick scheme or an easy money scheme, despite some unscrupulous websites and companies trying to convince you so. You can't replace a regular full time income just by taking surveys for money in your spare time. However there are some people who have bucked the trend and proven that if you put a lot of time and effort into your online surveys, you can indeed make a very respectable full time income from it. One example is Gary Mitchell, who’s incredible story is not only inspirational but a great example of what can be achieved with paid surveys, indeed with anything at all, if you really set your mind to it. If you are new to surveys, you really should read Gary Mitchell’s story which is featured on www.PaidSurveyHunter.com. A lot of the paid survey sites offer gift cards and other merchandise instead of cash. So you need to be quite careful when doing your research, and also you must remain aware of the handful of scams which ask for a little bit of money in order to show you how to get wealthy by taking surveys online. That is simply not possible, even if you take surveys all day long. But it certainly can prove to be a useful little tool for helping cover those growing bills and expenses in life.
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