Two long-awaited international fashion brands _ Ralph Lauren andH&M _ are ready to debut in Thailand soon. The American Ralph Lauren brand will open its first flagship storein Thailand at Central Embassy, the new complex at the Phloenchitintersection. The H&M clothing chain, which has more bargain offerings, willanchor its first store with a two-storey unit at Siam Paragon inOctober. At least 50 other brands and fashion, lifestyle, coffee, food,entertainment and automotive products stores are planning to cometo Bangkok by next year. They include Levi's Vintage, Oakley, Agnes B, Giuseppe Zanotti andSretsis Martina, as well as Miu Miu, which is ready to re-enter theThai market after withdrawing several years ago. Kriengsak Tantiphipop, the chief marketing officer of Siam ParagonDevelopment Co, said the company is allocating about 1 billion bahtfrom 2010-13 on a facelift for the mall to allow the parade of newbrands. More than 30 new brands will open their doors in Siam Paragon thisyear. Louis Vuitton will open its new shop in Siam Paragon in July,followed by Miu Miu, a Rolls-Royce showroom and Kidzania educationcentre. H (Thailand) Co, operator of the H&M brand, has a3,000-square-metre shop. Mr Kriengsak said the entry of new 30 luxury brands to Paragon willcreate investment of 2-3 billion baht. "Thailand is full of Chinese tourists and has become an importantdestination for luxury and lifestyle brands to have a presence," hesaid. Luxury consumption in China is about 20% of global luxuryconsumption now and is expected to increase to 50% over the next10-13 years, he added. Mr Kriengsak said overall demand for luxury products grew by 30-40%per year the past five years and is expected to rise by 20-40% thisyear. Sales at Siam Paragon Development in the first quarter rose by 15%,higher than earlier projected. The company expects its sales for the whole year will grow by 20%to more than 10 billion baht. The Siam Paragon Luxury Property Showcase 2012, an exhibition ofA-class houses, condominiums and resorts with more than 10,000units in prime locations across the country, just started and runsuntil May 20 in Siam Paragon's Hall of Fame. We are high quality suppliers, our products such as China Honda Evaporator , China Hyundai AC Condenser for oversee buyer. To know more, please visits Honda Condenser.
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