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Dnp denmark awards paradigm audio visual as ‘partner of theyear' (8/11/2011) by icdenta icdenta





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Dnp denmark awards paradigm audio visual as ‘partner of theyear' (8/11/2011) by
Article Posted: 03/27/2013
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Dnp denmark awards paradigm audio visual as ‘partner of theyear' (8/11/2011)


 
Business,Business News,Business Opportunities
News dnp denmark Awards Paradigm Audio Visual as ‘Partner of theYear" (8/11/2011) British based distributor Paradigm Audio Visual has been presentedwith dnp denmark"s ‘Partner of the Year" award,in recognition of outstanding sales of both their award-winningfront- and rear-projection systems over the past year. dnp denmark"s Global Sales & Marketing Manager,Søren Kraemmergaard, presented the award to Paradigm founderand CEO, Greg Jeffreys, and Supernova specialist, Dave Stephen, atcompany headquarters in Karslunde, Denmark during a PartnerRecertification Programme. Mr. Kraemmergaard paid tribute to Paradigm"s early adoptionof the Supernova platform, and having enrolled early into thePartner Programme, backed up their already considerablerear-projection sales by recruiting a dedicated Supernovaspecialist in Dave Stephen, to supervise their front projectionplatform.

This had paid almost instant dividends, with an order last monthfor well over 200 dnp Supernova Core 16:10 optical screens, fordeployment in state-run schools operated by the London Borough ofDagenham & Barking. "We were particularly impressed by this initiative and bytripling Supernova sales, Paradigm has become the most improveddistributor within this time period," noted the dnpexecutive. "Their capability to find and identify newdistribution channels has also played an important factor in thedecision, as well as the fact that they have demonstrated that theywere not afraid to use social networking, such as Facebook,LinkedIn, Twitter — and AV forums — to broaden theirmarketing base." Jeffreys expressed his surprise and delightwith the accolade. "I had been invited to Denmark to give akeynote speech connected with our recertification — and thiswas a real bonus.

It is a great honour, and something we willcertainly be shouting about." In being one the first companies to qualify for dnp"s PartnerProgramme Paradigm has been fully committed throughout. "dnp is a genuinely superb company, and we"ve alwaysbeen convinced of Supernova"s technical superiority,"continued Jeffreys. "Although we"ve enjoyed respectablesales we were never able to give it the resource it needed until wetook on Dave [Stephen]. Establishing any new technology requires alot of hard grind.

But we have put a lot of investment into theplatform in the form of greater exhibition participation, and thisin turn has resulted in us giving more product demos. "Dave has done a fantastic job in pulling off the educationalorders but, as Søren alluded to, he has also thoughtastutely about how to market Supernova into different channels. Asfor Barking & Dagenham they tell us it"s the besttechnology they have seen." Other drivers, that will make Supernova effective, believesJeffreys, is that buildings are increasingly being designed ongreen and sustainable principles — which means maximisingnatural light emission. And high brightness environments are whatSupernova was designed for.

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