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Social Media Campaigns: Different popular forms you can use by Irina Jones





Article Author Biography
Social Media Campaigns: Different popular forms you can use by
Article Posted: 10/08/2013
Article Views: 225
Articles Written: 3
Word Count: 542
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Social Media Campaigns: Different popular forms you can use


 
Internet
At the present time, businesses are finding that social media can work wonders for them as a dependable tool to promote their varied products and services. Now, social media marketing or social media campaigns can be carried out in different ways. It can be done with the help of popular social media networks like Facebook, Twitter, LinkedIn, as well as Google+. Studies show that social media campaigns have been particularly helpful for small businesses. Given below are the various social networking sites which you can use for effective social media campaigns.

1. Twitter

Twitter allows you to make posts of maximum 140 characters and it is an effective means of advertising about your products and services on an individual basis. People who follow you can see these posts and make comments, retweets or replies. You can also share links, photos, and videos through these posts. Developing customer loyalty is a strong feature of Twitter.

2. Facebook

Facebook is somewhat broader in sense in comparison to Twitter. This is because you can promote your products and services in a more elaborate manner. You can upload pictures, videos, and give more extensive descriptions about your products and services. Interlinking with Twitter is possible. Real-time promotion and drawing of customers can be done simultaneously.

3. Google+

Over and above the aspects and profiles of Facebook, the primary advantage of G+ is that Google search engine can easily incorporate it. Products like Google Maps and Adwords can also be easily assimilated with the Google search engine. A number of new features including the personalized search and position-oriented search facilities have been introduced. Google Plus have been particularly helpful in navigation functions, targeted promotional techniques, and other varieties of niche-oriented advertising and marketing.

4. LinkedIn

At present, LinkedIn is the biggest professional networking site in the world. It enables both businesses and individuals to make professional profiles for their own purposes and connect and communicate with each other. Members of LinkedIn are able to support their different social networking functions via the utilization of gadgets and tools including blog posts and Twitter stream regarding their product pages onto the profile pages of LinkedIn. This professional network allows its members to develop commercial collaborations and perform lead generation. There are “Company Pages” like Facebook pages that can help produce a domain which permits entrepreneurs to advertise their products or services and communicate with their consumers. As a result of distribution of unsolicited emails directed to people who are looking for employment, well-known corporations like to use LinkedIn for hiring workforces rather than various job portals.

5. Blogging

You can also use blogs to render more extensive descriptions about your products or services. This elaborate explanation may incorporate analysis and applications. You can incorporate testimonials or recommendations as well and link to and from Twitter, Facebook, and various other social networking sites and blogs. However, you need to keep your blogs up-to-date regularly and use advertising methods to retain customers. You can use other methods for marketing and advertising like getting readers and followers and lead them to your social networking sites and pages.

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