Network Marketing

Brand building should pay attention from the outset , the network must establish brand awareness, brand can be a brand name , company name, company LOGO, slogans , the network can also be expressed as a specific domain name. See this user a special flag , whether it is text or graphics , can immediately put this product or business with other similar products or corporate distinguish the course of time With your brand awareness and understanding , will produce more more trust. These flags form a determined, do not easily do changes. Whether online or offline should continue to use and continue to strengthen this image .

However , many domestic electricity suppliers understanding of the brand is often a misunderstanding. With the popularity mistake , there will be traffic , with the flow appears brand. As everyone knows, reputation and brand are two completely different concepts ! Brand comes from core products , user experience, logistics efficiency , quality assurance , service, return program , complaint process . Core values ??is the key to creating brand !

Brands should be attractive , users will awaited ! Take millet phone, for example , in a mysterious new release millet thousand Yuan to use before the countdown strategies and sharing prizes online marketing strategies , it will mobilize the masses LEI dry event , which is not leveraged leveraging it ? Prizes will be able to pull just a few hundreds of thousands of netizens automatic forwarding and sharing , it is high , millet product reputation is also key , another cottage phone with an estimated forward .... you say no ?

To understand the minds of customers problems, is very important . A simple little story: the big lock hanging on the door, an iron went to great lengths , or it can not be forced open . Key came, he got into the keyhole thin body , just gently turn , big lock on the " pop" slamming open. Irons surprised, and asked : "Why I spent so much effort to open it , but you put it easily opened it ? " Key said: "Because I know best his heart ."

At the same time , but also to provide convenient, will also bring their own business ! "Two-dimensional code" is not unfamiliar vocabulary, this small black and white squares of the matrix pattern , just a beat easily by hand , you can get unexpected wealth of information . Mobile Internet is moving from personal to intimate, mobile advertising is also from " offensive nuisance " to be " cordial and pleasant ."

On the network, trust is the key to deal ! One key to successful transformation of the user is to convince users to trust you and your site, users on your site once produced the first purchase, shows that he has confidence in your site , psychological relief has been completely removed. As long as you provide a customer satisfaction with the products and services to the same client to sell more products , the difficulty will be greatly reduced.

Premise of mutual trust , which is the consumer's point of view to do marketing , often irresistible . Look at this example of selling peppers : green pepper and sell sell " the boss , not spicy peppers spicy ? " Sell peppers four answers. The first answer is: spicy. The second answer is: not spicy . The third answer is : Do you want spicy or not spicy ? The fourth answer is: It is a spicy pile , that pile is not spicy , just to be . Finally the fourth answer is the best selling , marketing perspective of consumers , treated like a friend , like take care of your customers , the turnover rate will greatly improve .

Another focus of marketing is creativity , which is key to your success . Starbucks, for example [ Case ] Starbucks microblogging marketing microblogging (twitter) on the introduction of its own reusable cups can get a cup of coffee free interactive activities , the organization was very successful , users have received free coffee upload your own photos, hundreds of millions of communication for the brand image of Starbucks made ??a big publicity . Companies are actively exploring microblogging marketing road , which made ??a good income .

Look at Wal-Mart Wal-Mart Case? ? interactive marketing manager of a supermarket , sold in four hours in 250 kg of cheese. His secret is to let customers do it yourself with a knife to take, how much arbitrary . And tell the customer , who can accurately estimate the weight of its own cut of cheese , the error is not more than one ounce who do not pay. The results , although a lot of this street cheese shop , where long queues , buyers are very enthusiastic , shops profits substantially. Marketing Creativity is the key to success , and creativity is based on current and complete the sale of unique thinking . What is not unexpected , unfounded new concept.

To achieve the effect of competition for the eye and the brain , lack of creativity is difficult to do . We live in an era of information explosion , just open your eyes , whether it is television or newspapers, websites, four are spam, four are the same promotional language , the same ad. To attract the user's attention , you have and others do not .

Internet marketing strategies and practices no less than dozens . Initial study of network marketing people love committed a fault is to take these internet marketing tactics are read, and have tried it again, which did not get good results , which do not stick with it, no results website traffic , no sales . Or then find the next internet marketing secret . One must begin to focus practice several means , through the force effective execution is the key !

Choose what kind of network marketing , the first can be considered from a personal hobby and good start. For instance, some people like to soak in the forum , some people like to play microblogging , or micro-channel, there are people in real life, not very good at communicating with people and like to write their own insights through the blog , in the enjoyment of blog writing Meanwhile , the establishment of the authority of their own profession , the blog becomes a subtle network of marketing channels. Let marketing tool to bring your own personality.

You can pay the high cost of bringing new customers , whether online or online , access to a new customer costs are the highest. Success on the site to attract a customer than the cost of maintaining an existing user fees to be much higher . This is why many PPC advertisers are willing to spend more than ten dollars a click , tens of dollars to buy traffic and potential users , such as real estate , weight loss website.

However, think of ways to retain old customers , so that they recommend for you more new customers , expand the customer base is the most effective way . This marketing model, the Internet can be done thoroughly. A very good example is DropBox. Providing a free account 2GB of space , each introduced a new customer , on the award 250MB. Introduced new customers get an extra 250MB. And they have done to the procedure described in very simple and easy. The secret is to be much reward for you to promote the old customers , forming a truly win-win situation .

Of course, much more than e-commerce marketing, they cover a wide range of more than internet marketing . To make e-commerce, in addition to product launch , but also involves the procurement, logistics , distribution, personnel management and site technical problems. Internet marketing is just one part , but the network marketing is one of the most important part , you have a lot to learn yet. - Other End

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