Why BreezeAds is better than Google Adwords? |
More and more businesses are going online daily and this online industry is generating more advertising and marketing opportunities for their businesses. More exposure, more consumers and sales. But have you ever wondered how this advertising works? You might have already seen some ads of companies on many websites. These ads are a result of money given to PPC Ad Networks. In return of that money, those Ad Networks place these advertisements on the websites of their publisher networks. In most cases, these ads are relevant to the content of webpage.
This relevancy is determined by using some small ‘word phrases’ known as keywords. When a company creates an advertisement campaign with a PPC Ad Network, it defines the keywords for which ads should appear. As a result, ads appear on a website only if it has those keywords included in it’s content.
A well known PPC Ad Network among advertisers is Google Adwords. Or you can also say that it is the best PPC Ad Network in their sight. This is especially because it places ads on it’s search engine ranking pages (called SERPs in short).
When advertisers define a keyword in their campaign, their ads start showing up on the ranking pages of the search queries containing those keywords. And since they are pages of Google, they can provide a massive amount of traffic. If advertisers wish to advertise with images and graphics, then Adwords also has the biggest network of publisher partners for this need.
But Adwords also has some limitations. These limitations encourage advertisers to choose some other networks instead of it. One such network is BreezeAds.com, and seriously, it has a solution for all the drawbacks of Adwords.
First of all Adwords requires you to learn a lot of things. Yes, everyone can not advertise with Google Adwords otherwiseinstead of providing benefit it can also become a disaster for that company. Advertisers must need to learn the properusage of keywords or they need to hire someone for managing their campaign.
However, leaving the whole campaign in thehands of a hired person is also not correct so before advertising with Adwords, everyone needs to learn something about keywords. And this learning step, of course, requires time. You also need to learn using the dashboard of Google Adwords in a proper manner. Since Adwords dashboard is a set of several broad terms and functionalities, so learning them will also take time. However, BreezeAds has a possible solution for this.
You need to learn the keyword usage with BreezeAds too, but it’s dashboard has a very clean and simple user interface so learning it’s usage will not take much time. Hence, you can save the time required for learning the Adwords dashboard if you choose BreezeAds.
Adwords also requires sometime for displaying your ads. It means that your ads will not immediately start showing up on the page and approval process will take some time. However, BreezeAds takes relatively smaller amount of time span for approving your ads.
Researches also say that since people are now aware of advertisements on SERPs, so they simply neglect them in most cases. Since those advertisements do not include any images or graphics so there is no primary reason for clicking them. But with BreezeAds you an encourage people to click on your advertisements using catchy images ad graphics.
Google also allows usage of images and graphics, but then those advertisements are shown on their network of publisher partners; not on SERPs. But according to Google, you can not use images or graphics in your advertisements which encourage call-to-action in a very hard manner. This thing significantly brings down the amount of clicks. But BreezeAds does not has any such limitation so you can get maximum amount of clicks with it if your use it properly.
More details can be found at ad network
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