When searching for the perfect piece of jewelry for a loved one, what do you look for? Beauty first, obviously-the entire purpose of jewelry is to please the eye. But what else? Quality, durability, uniqueness? All of these are important factors when choosing a gift for someone you love. Jewelry is personal, and specific to the one who's wearing it. You want a piece that is as lovely and individual as the person you're giving it to. Since 1980, David Yurman has created jewelry that stands out from other brands of jewelry. Since its inception, the company has been hailed as one at the forefront of innovation and design. Each collection has its own personality, but is consistently characterized by David Yurman's signature blend of timelessness and minimalism. Every piece is designed not to overwhelm the beauty of the wearer, but to complement it. The cable bracelet-characterized by a twisted helix of metal with precious stones on each end-is arguably the most famous piece of David Yurman jewelry, and is certainly what launched the brand to fame. The Silver Ice collection achieved what was always deemed impossible: combining diamonds and sterling silver with an inimitable design that at evokes the unpredictability of nature along with the clean lines of modernity. Such is the brand's celebrity that it can easily be found in nearly every local jewelry store. Luxury that many mistakenly believe to be reserved for the likes of celebrities can be brought home and worn by your loved ones. However, don't think that a David Yurman piece can only be worn by a woman. The brand has designed many lines of watches and cuff links for men that incorporate the same elegance and simplicity that is apparent in its lines for women. So the next time you're shopping for something special for someone you love-or even if you're just shopping for a little treat for yourself-think about what would make you and your loved ones stand apart from the crowd. Think about what would best showcase the style and individuality of the person you're buying this gift for. Imagine something whose appeal will last for generations so that you can pass down to your son or daughter. A piece from David Yurman, whether it's a bracelet, or a watch, or a pair of cufflinks, can accomplish all of those things and will make the perfect gift, for you or a loved one. Interested in jewelry made by David Yurman? Kansas City residents can find timeless pieces from this collection at TIVOL. To find out more, visit: http://www.tivol.com.
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