Written by: Vaurn James |
Sales:It's Your Business
SuccessRoute.biz's Home Business Report
Publisher: Vaurn James
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Sales is the highest Paid and Oldest Profession in the World.
Any challenge is foolhardy because Selling is the conclusion
of any and all transactions between Individuals involving
product/services. However, the conduit is Marketing.
What kind of IDIOCY is this being presented as Truth?
After all, it's about the Money Lebowski, Cash is King
and it's all about the Benjamins; otherwise, why are you
in business? You don't want to be operating a Non-Profit
Agency which 95% of Marketers/Home Business owners
are achieving in their online enterprise not too encouraging.
Well, it's hard to believe but, there exists an old term that
holds TRUE and more importantly, an accurate measure of
your ability to close a sale. Have you heard the expression,
â€œIt's all in the Presentationâ€쳌 or â€œyou get once chance to make
a first impressionâ€쳌. Think about it, how do you makes SALES?
The process is SIMPLE; however, different methods require
different skills that must be developed to attain success.
Ezine Marketing, Email Marketing, Cold-Calling, Videos,
Live Webcasts, Blogs, Banners, Online Ads, Search Engine
Marketing, Social Networking and Mobile Content, all are
established methods of online marketing designed to connect
with a desired Target Market. Again, how do you make SALES
with these different methods of connecting with the masses?
Well, Sales are the confirmation of a good Presentation or
Method of connecting with your customer who has a problem
and you attempt to bring VALUE to the equation by offering
them a SOLUTION to their problem. So, the focus is on the
PRESENTATION; therefore, how do you ensure a good showing?
Any idea? Well, the most effective way of converting a prospect
into a long-term customer is by Educating them about your
product/service and related benefits. Think about it, no hard-sell
nor the usual rubbish by fast-talking snake-oil Salesmen.
The goal behind marketing is to develop a Business Relationship
where TRUST is established and maintained for the long-term... similar to Marriage (lol!!!!). Like Marriage it's not 50/50 but,
100/100 but, you are responsible for your own actions within
When you think about that bloody insane Institution called Marriage,
it's a business involving two Individuals who both Marketed and Sold
themselves to each other and the confirmation of the Sale was â€œMarriageâ€쳌
or as I affectionately say, â€œTying the Old Noose... I mean Knotâ€쳌. Like
any successful Relationship TRUST is vital; otherwise, no consummation
of the transaction. All transactions (monetary, personal, etc,) involve
commerce and Marketing is the conduit that facilitates the process.
So, Marketing is involved in everything because as a consumer-
based society it's symbiotic partner â€œSALESâ€쳌 completes the marriage.
So, when you see advertising about a product or service on a bill-board,
Idiot Box, Bus, Internet, child's lunch box or any other method you can
dream up it's important to remember different Methods connect effectively
with different people.
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