People are always having work done on their homes. Whether it's a huge project like a home addition or something smaller like replacing carpet, there is no reason contractors and other service providers should be without work. The hard part comes in finding those customers who are ready for your services. All too often, people go to big-box home improvement stores with their needs and end up hiring their teams of discount "jacks-of-all trades" to do a job that really requires an expert. In order to beat these easy-to-find teams, you need to find a way to get as many contractor leads as possible! |
You Can Try Canvassing
One way to find the people who need your services is by leaving door hangers or flyers on their front porches. These are pretty easy advertising tools to make and do a decent job of getting your name out to your local community. Whether you choose to have them professionally done or choose to use your home printer depends on how much you can and want to spend. Remember that the more professional your flyers look, the more likely you are to receive calls. If the community thinks that some out-of-work tinkerer is trying to do their kitchen remodel, they aren't likely to call the number. You Can Try Mail
Another way to try getting your name to the community is with direct mail. While there are studies that show this is somewhat effective, the chance of getting your money's worth of leads in a small geographic area is pretty slim. In most cases, these campaigns are effective over a state or nation-wide area. While some people do take the time to go through their junk mail, most people place it where they put the rest of their junk: the garbage can. You Can Try the Internet
Thanks to technology, there is now a faster, cheaper, and more effective way to get the leads you need to grow your business. Websites are popping up all over the place which allow people looking for a particular service to put out their own mini-RFPs (request for proposals) and allow contractors in their area to bid on the job. Many of these sites are free for potential customers which mean they have nothing to lose by using it, which is always enticing. On top of this service being free for potential customers, the site also requires reviews of services, which means potential customers feel secure when they choose a service provider listed on the site. Both of these things are a great way to bring people to the site and make it worth your time as well. What to Expect
The way this works for you is that for absolutely no money, you can get leads sent right to your inbox. Doubtless, you will get some leads that you're not interested in. However, you will also get leads that are perfect for you and your growing company. When you find these promising leads, you will be charged a nominal fee to follow up with the sender. In many cases, the fee for following up is less than $10. So, to recap, you get tons of leads sent right to your inbox. You don't have to pay for the ones you're not interested in and when you are interested, you get to contact them for less than $10! It really doesn't get any better or more effective than that. The Internet really is a miracle.
Many of these websites also offer different membership levels and, depending on your business needs, you can decide whether the additional benefits will generate enough contractor leads to justify the expense.
Are you a Service Provider? Servitt will grow your Business!Servitt was designed and functions with contractor leads. Visit our page on https://servitt.com/are-you-a-service-provider-contractor/ for more info!
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