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Digital printing is a modern printing technique that produces prints directly from a computer file rather than a slide or a photograph, without going through some intermediate medium such as a film negative, a colour proof or a plate. Digital printing is used for many commercial printing needs in both black and white and full colour. Today digital printing is being increasingly used in place of older forms of printing such as litho printing. It is easy to understand why when you look at the many advantages digital printing offers and the manner as to how the end user can make good use of this type of printing. Digital printing has many advantages, the main ones being faster turnaround and lower production cost. It is often used for on-demand or short-run colour printing. It is very cost-effective on short print runs owing to the low set up costs and the fact that there are no minimum volume restrictions. Digital printing processes There are various processes which can be used for digital printing, the choice of which is determined by the application and intended use. Among them are: Inkjet Printing produces photo-realistic graphics with brilliant colour intensity. Its versatility makes it a good choice for large format display graphics. Inkjet printers use CMYK inks to produce full colour and can print onto a wide range of media so this process is suitable for both indoor use and outdoor use. UV Printing is a high quality and cost effective large format full colour printing process. The process uses environmentally friendly UV inks which are cured with UV light, making it very resistant to fading, water resistant and abrasion. It is ideally suited for outdoor graphics as it can cope with all weather conditions.
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