Everyone who’s trying to sell a home knows the basics of how to appeal to buyers: make it look as clean and uncluttered as possible and put advertisements in the newspaper and online--as well as a sign outside your door. However, homeowners are coming up with more and more creative ways to advertise. Here are 3 strategies to sell residential properties in Toronto, Ontario that you may have never considered. Offer Incentives Although you’ll pay a bit more out of pocket, one way to sell your home as quickly as possible is to offer incentives. This can take several different forms. The most common is to hold an open house with gifts that can be as elaborate or enticing as you desire. Make sure to advertise your open house as widely as possible to bring a whole host of prospective buyers through the door. Another less common strategy is to offer incentives to your family and friends. For example, you could offer them a gift card, cash, or another prize for anyone they send to look at your home. Whoever sends you your final buyer gets a special bonus! Go on the Air In addition to traditional means of advertising, some home owners use the radio to do their advertising for them. Products like the Talking House Transmitter let you record a personalized message about your home and then broadcast it on a certain frequency. Potential buyers driving past can tune in to hear all the important details about your house, even if you’re not around to do the talking yourself. Have a Sleepover Car salesmen know that the best way to sell a car is to put someone behind the wheel and let them take a test drive. You can use the same strategy for your residential properties in Toronto, Ontario if you find buyers who are considering it but are still on the fence. Give them a night to themselves in your home (once you’ve stored your valuables somewhere else) and let them sleep on it. Once they can see themselves actually living in the house, they’ll be more likely to buy it.
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