No matter what it is you sell online, you must protect your goods with UPS shipping insurance. If you’re a giant manufacturer that supplies product to vendors, you must protect your goods as well. Your company’s profits rely on your products getting to the customer undamaged, and eventually, your luck will run out. At some point, something will happen to one of your shipments, but if it’s insured properly, you won’t have to take the loss. Your Customers You customers are your business’ lifeline, and they must be kept happy at all times. Not only do you need to have orders get them unscathed, they must also get to them on time. This is particularly important if they paid for overnight or two-day delivery. The carrier can only do so much, and a large carrier, such as UPS, does a lot to ensure you are happy, because you are their customer. Nonetheless, things happen that damage a package or prevent its delivery, and the after-effect trickles down. First, your customer calls you screaming, then you call UPS screaming, but if you didn’t secure UPS shipping insurance, you’ll find quickly that you’re out of luck. Only if you insure the package might the carrier be responsible for any damaged or failed delivery, but don’t get your insurance through UPS, as this is costly. You save well over 50 percent if you insure your shipments through an independent carrier, which helps you if you must refund your customer’s shipping costs to keep him or her happy. Additional Expenses Refunding the costs isn’t your only worry. You might also have to ship new product for free. This means you’ve just lost the profit on the merchandise you previously sent, the profit on the new merchandise you are sending, and the shipping on both. This can really hurt when it comes to your bottom line, but if you insure your shipments properly, you may be able to recoup some of all of your costs, making the sting of the damaged shipment less painful. Another Trickle Down Effect When you are able to recoup the expense of the damaged shipment and your new one, your bottom line smiles and so does your customer, which helps your business stay on track. The number one marketing tool that makes or breaks a company is word of mouth, and an angry customer can destroy you. The customer is always right is an old saying that still applies to modern times, especially with online reviews being the new way a potential customer makes a purchasing decision. You must keep your customers happy in order to retain their business and earn new business. You cannot afford a shipping snafu. This will anger a client and cause him or her to shop your competitors for your product. It may also result in a negative review that will off-put potential new business. This is why ups shipping insurance is critical for all of your shipments small or large. When you insure your packages, you can replace them at little to no cost, which keeps your customers and you happy.
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