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Author: Susan Friesen

Company: eVision Media

Region: British Columbia Canada

Website: evisionmedia.ca

Author Comment / Biography:
Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having the lack of knowledge, skill and support needed to create their online business presence.

If you are new to Social Media and online marketing or find it overwhelming and confusing, my monthly group coaching program, AMPLIFY! Business Academy http://amplifybusinessacademy.com/ is a perfect way for you to incrementally learn the best strategies and tactics to help you grow your business online.

Displaying 1 to 10 of 124 articles Next >
Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13
 Articles by Susan Friesen 
1. In-Depth: Facebook Data Privacy & Social Media Data Mining
May 17, 2018

What Businesses and Consumers Should Know for Their Protection (and Gain)

Facebook’s ability to see your personal data has been a big deal in the news ever since Cambridge Analytica was singled out as abusing this data for coordinated political advertising.

As a result of the investi...

2. 10 Steps to Preparing Your Business for the GDPR (General Data Protection Regulation)
May 10, 2018

Even if Your Business is Not Located in the EU

The General Data Protection Regulation is a new set of rules amended to the current Data Projection Act that will soon be mandated for those businesses dealing with European consumers.

On May 25, 2018 the regulation insists on safegua...

3. 12 Ways to Keep Your Data & Identity Safe Online
May 03, 2018

How to Boost Your Digital Security for Peace of Mind

From the recent Facebook data breach to compromised customer data at huge companies like FedEx and Delta, personal security is more relevant than ever.

In fact, it might even seem that our data is under attack!

While you ...

4. Smart Calls-to-Action for Every Buying Stage to Maximize Conversions
April 24, 2018

Have you ever wondered why some websites convert better than others?

You can have the best copywriting in the world but if you don't have effective calls-to-action on each page, you won't get the sale.

So what’s the best way to get prospects to take action?

In a previous ...

5. How Cross-Selling Can Help Your Business
April 19, 2018

4 Best Cross-selling eCommerce Practices to Boost Check-Out Sales

Your business likely has more than one offering and your clients might be interested in more than just one product or service.

When you defined your ideal clients you likely identified who they are and what they want ...

6. 7 Top Tips to Build Trust Faster with Prospects
April 12, 2018

Have you ever dealt with an overhyped salesperson that made you feel like they were a car salesman? I know I have.

They make you feel like the biggest thing they care about is not helping you, but about making their sales commission.

Our biggest goal as business owners who hav...

7. 5 Tools to Help Boost Your Small Business Sales
April 05, 2018

In order to keep your efficiency up and allow yourself to focus on the tasks most important to your small business, you need to know what the best tools that are available.

One way to do this is by using a number of online tools that have been built for the sole purpose of supercharging you...

8. Does Your Website Need a Content Makeover?
March 29, 2018

Businesses adapt and change as they grow and often these changes are overlooked on their website.

While you may have added another offering and placed it in your website navigation, it’s important to assess how that new product or service alters your overall goals with your user and to respo...

9. 7 Keys to Creating a High Conversion Website Home Page
March 22, 2018

Have you ever said, "If only I knew what to put on my website home page, I'd do it!"?

Knowing the EXACT things to include to maximize sales and conversion on your website can be difficult sometimes.

You want to look good and get results online, but the truth is many home pages rank...

10. A "Call-to-Action" Definition and Why Website Owners Must Use Them
March 15, 2018

You built your website to help your business so it’s important to connect every dot that qualifies it as a success.

One of the ways to do that is to guide your visitors from point A to point B when perusing your website. This can easily be done with a Call-to-Action.

Often referred t...

Next >
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