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Author Spotlight
SHOVON JOARDER

Shovon Joarder has been working as Freelance Marketing Project Manager for over four years. He also ...more
ANISH SAH

My Name is Anish Sah, I am an Internet Marketing and SEO Expert, Social Media Guru and young Entrepr...more
ADRIAN JOELE

I have been involved in nutrition and weight management for over 12 years and I like to share my kn...more
SCOTT PETULLO

Identical twins Scott Petullo and Stephen Petullo offer vital, yet sensible and practical spiritual ...more
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I'm a Chief Operated Officer from KIMKOO Mattress machinery.The pen is mightier than the sword.so I ...more






Author: Innes Donaldson
Displaying 1 to 10 of 1451 articles Next >
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 Articles by Innes Donaldson 
1. Creating an events brand
July 13, 2018

You're throwing your event to do all sorts of very exciting things for your business, right?

You want to increase your credibility, raise your visibility, get some industry attention, grow your list, position yourself as an expert, create a memorable and fabulous experience for your clients,...

2. Brand advertising
July 13, 2018

Branding used to be a fancy business word, but it is becoming more and more used in everyday business meetings. Finally! For decades, big corporations have used in-house, very well paid brand managers - someone in charge of managing everything that relates to the brand, including design, package and...

3. Adding value through branding
July 13, 2018

Companies work hard building the strength of their brands - it is critical to the ongoing brand management process to have meaningful and actionable data-driven measures of these efforts.

Building a brand, cultivating its strengths, pruning its weaknesses, and making it more valuable to its ...

4. Brand image - key to a business
July 13, 2018

1. Corporate identity.

Corporate identity is a company's visual presence, which involves the corporate logo and design strategy for corporate marketing collateral. Corporate identity does not encapsulate brand identity, which is best defined as the soul of your company. However, a corporate ...

5. The key phases of brand marketing
July 13, 2018

As Branding and marketing professionals, we have an in-depth understanding of the importance of a marketing plan. However, not everyone recognizes the benefits of investing in a strategic marketing plan prior to launching strategies and tactics that seem intuitive at the time. The following few para...

6. Designing a new corporate logo design
July 13, 2018

Every business needs to have a corporate logo design. It is so important that without it you can't build your corporate image. It is so important that it gives your business a face in the corporate world. It helps you convey the message of your business effectively i.e. if it's been designed effecti...

7. Corporate branding and logo design
July 13, 2018

A corporate logo is used by organizations to establish instant public identification. It is a very effective and powerful way to influence minds of your customers. Brand awareness or brand recognition is of great importance online. It helps your customer to remember you easily. An effective corporat...

8. Corporate branding in a business
July 13, 2018

Corporate branding is the process of establishing a name and image for your business. It is something, which should be done by every organization, and establishes a name for your product or service.

While you can have a successful business without the use of corporate branding, it is much ha...

9. The added value of corporate branding
July 13, 2018

Differentiating and communicating your product's unique value to your slice of the global marketplace is becoming more difficult and expensive every day. And with the rising costs of R&D and development necessary to create products that really do offer something exclusive and different, just one exp...

10. NEBOSH health and safety in the UK
July 13, 2018

In the UK almost all Professionals working in health and safety would agree that when it comes to developing the skills to assume the responsibility of managing safety and welfare in work, an individuals ideal starting point should be the NEBOSH General Certificate. The NEBOSH General has over the y...

Next >
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Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media...more
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