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| Articles by John Duff |
1. Back to the Basics: B2B Companies, and Their Goal
January 09, 2013
In the search of new marketing trends and tools, it’s been seen that many B2B companies are slipping from their ethics and goals. Getting traffic to the website, promoting through various tools is great but sometimes it’s needed to think of your basics, because at the end of the day you should n...
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2. Christmas Sales Bonanza: Exploit It Maximum Through Email Marketing Campaign
December 19, 2012
The Christmas holidays are here, that means it is time to get busier than ever before. In between the huge orders coming in, hosting events, tracking holiday promotions and squeezing some time out for family and friends, emails would be the last thing that comes to your mind. Right!!
Emai...
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3. Ending The Dilemma Of Lapsed Email Subscribers
November 07, 2012
Lapsed email subscribers are the biggest dilemma for any marketer today. The decision of which contacts should be kept and which ones should be deleted from the list depends completely on your current business propositions and future plan of expansion but a time comes when you know, what exactly sho...
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4. 8 Steps: Recommended to Every Start-Up Business Website
September 12, 2012
If you are just commencing your business and launching a business website. Then, there are many important criteria that are necessary to make your website more commanding and meaningful. This article will point out all those important aspects of a new website. Commencing a new business is never ea...
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5. Know Your Customer A Key to Success
September 05, 2012
Understanding customer is the most important criteria. The following article advices the importance of understanding you customer, and thus expect success from your business. That’s why the title of this article states knowing your customers is a key to success. If you are into the business, then,...
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6. Know Your Customer: A Key to Success
September 05, 2012
If you are into the business, then, it’s obvious that your prime goal will be to generate more revenue for your business. Obviously the goal of any marketing campaign in any medium is to generate more revenue for the business.
Within that however each marketing avenue has a specific goal t...
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7. Error Checked: B2B Marketing Mistakes
August 22, 2012
Facing problems with errors? Yes, that is pretty understood as you have been committing mistakes. Sorry, if that hurts you but this the truth. I am not saying that you don’t have great ideas and strategies, but the problem occurs when you don’t implement or execute it properly. Or targeting the audi...
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8. B2B: Understanding your Ideal Customers
August 16, 2012
Understanding the ideal customers is as important to get leads every day. Getting new leads or customers would never be easy if you don’t know them and their wants. It may vary from place to place, or from person to person. I have come across come across examples of sales people chasing deals that t...
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9. B2B : Understanding your Ideal Customers
August 16, 2012
Understanding the ideal customers is as important to get leads every day. Getting new leads or customers would never be easy if you don’t know them and their wants. It may vary from place to place, or from person to person. I have come across come across examples of sales people chasing deals that t...
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10. Trade Shows Time to Light Up your Skills
August 07, 2012
Trade show is one of the marketing procedures where there is a chance of displaying your products and services at the same and that also on a bigger stage. Though, the practice has not got phenomenal response yet the investors are not pushing back to cut the amount they spend on the shows.
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TIM FAY
After 60-plus years of living, I am just trying to pass down some of the information that I have lea...more
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LAURA JEEVES
At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
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ALEX BELSEY
I am the editor of QUAY Magazine, a B2B publication based in the South West of the UK. I am also the...more
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GENE MYERS
Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
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SUSAN FRIESEN
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, ...more
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STEPHEN BYE
Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through the...more
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SHALINI MITTAL
A postgraduate in Fashion Technology. Shalini is a writer at heart! Writing for her is an expression...more
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ADRIAN JOELE
I have been involved in nutrition and weight management for over 12 years and I like to share my kn...more
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JAMES KENNY
James is a Research Enthusiast that focuses on the understanding of how things work and can be impro...more
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Author: John Duff
