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Author: Joanne Ireland
Company: Ireland Presentations, Inc.
Region: San Francisco, California
Website: www.irelandpresentations.com
Memorable Quote 1: Don't ever give up!
Memorable Quote 2: The devil is in the details!
Author Comment / Biography: Joanne Ireland, a 30-year veteran of the meeting and event planning industry, is Founder and President of Ireland Presentations, a meeting, conference, and event planning company based in San Francisco, CA. She is a leading expert in the planning & management of corporate conferences, meetings & events. Her expertise includes project standards & strategy, conceptualization & design, project management and contract negotiations. Joanne and her small team of A-Plus players produce internal company meetings and customer facing programs nationally and internationally.
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Articles by Joanne Ireland |
1. LEAD FOR THE DAY: QUANTITY OR QUALITY
June 01, 2020
The age-old debate: quantity versus quality. It’s a topic of conversation in many parts of your life. Would you rather go to a buffet and have access to an abundance of mediocre cuisine or prefer to go to a nice restaurant and have one amazing meal that you can really savor? It’s especially relevan...
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2. Break For Wellness
May 20, 2020
With the economy at an all-time high over the past few years, much of our mindset was work, work, work and keeping up with the rapid pace of life. Oh, how much our world has changed in the last couple of months! We have lost our sense of security of a life we knew and many of us are feeling directi...
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3. The Business Card - It's not dead yet!
July 20, 2015
Times have changed, yes. Ideas change and evolve, definitely. Business customs and protocols have changed, absolutely. What hasn’t changed? Not much. We’re all living a digital, internet and social media driven world these days. But you know what hasn’t changed? Your trusty business card. Thi...
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4. Site Inspections – Boondoggle or Boon Redux: A fresh look at the true value of a site inspection
November 06, 2014
When I first wrote about site inspections several years ago, I drew on my own personal experience as well as industry best practices. In working with clients and venues over the past few years, I have seen several important changes in the way things work, so I took this opportunity to update the art...
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5. Innovation is a Contact Sport
February 14, 2014
With today’s advanced communication methods, such as email, video conferencing, Skype, chat and IM, why would you ever leave your office? Instant communication and easy collaboration are at your fingertips. But with remote communication there’s often something missing – the quality of the relationsh...
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6. Building Attendance For Your Events
October 11, 2013
You are organizing the event of the year. What’s your worst nightmare? No one shows up.
So whether you are organizing a conference, customer event or a tradeshow, it's often what you do before (way before) the event that makes it a success—building attendance.
(1) Know your attendees...
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7. Make Your Booth "Best in Show"
May 06, 2013
Trade shows can be viewed as a necessary evil, or as a golden opportunity. Given the amount of time, effort and money that goes into exhibiting at a trade show, our vote is to see it as an opportunity to make a big impact on a large number of people, all at once. With this in mind, it makes sense to...
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8. How the Magic Happens
February 08, 2013
How the Magic “Happens” When we attend a conference, we are blissfully ignorant of the thousands of activities, groups, vendors and details that must come together to make it work like magic, without major glitches. All the things we don’t pay attention to, the things we don’t know about beh...
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9. Are You Ready? 2013 is Just Around the Corner
November 09, 2012
In an ideal world, where everything goes smoothly and you have time to think, plan and strategize, your marketing and tradeshow plan would be developed months in advance: objectives set, shows decided, space secured, and budget in place. By now, you would be only adjusting your sales messages, inter...
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10. The Power of Visualization: Helping You "See" into the Future
September 05, 2012
Trade shows and industry events are crucial parts of the marketing mix when it comes to building buzz around a company, product or brand. And one of the most common activities related to show planning is visualizing the booth. Unfortunately, most people are very inexperienced in what to look for, an...
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