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Author Spotlight
ELLIOT CHANG

Financial analyst and author writing on economy and business. ...more
TAL BARNEA

Tal is an electrical engineer with over 25 years of expertise with hardware, software, mechanical an...more
MANMOHAN SINGH

Digital marketing professional with 8 years of experience. A good listner, Stratgist and fun loving ...more
LEMUEL ASIBAL

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Author: Kristie Lorette McCauley

Company: Kristie Lorette McCauley

Website: www.actionmarketingcopy.com

Author Comment / Biography:
Kristie Lorette McCauley is a marketing copy and content expert who works with small business owners and entrepreneurs who struggle to market their business effectively to attract the right clients on a consistent basis. What separates her service from other marketing professionals is that she only works with small business owners and only specializes in creating marketing content and copy. Because of this, Kristie’s clients receive proven, effective and extremely specific step-by-step information on exactly what they need to do to attract clients with their marketing. As a result, those who work with Kristie attract more clients and make more money than that would have on their own. For more information, visit www.actionmarketingcopy.com.

Displaying 1 to 10 of 232 articles Next >
Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24
 Articles by Kristie Lorette McCauley 
1. Anatomy of a Real Estate E-newsletter
June 24, 2013

One of the most powerful tools that a real estate professional can use to communicate with existing clients and prospects is an e-newsletter. In addition to being a great communication tool, e-newsletters are inexpensive to produce and have built-in tracking features to learn more about your prospec...

2. Exclusivity in Real Estate Marketing
June 19, 2013

People love to think that they are getting something that nobody else has. You can even refer it to as the exclusivity factor. An unexplainable emotion conjures up in the heads of people when they think they are one of the only ones to own a product, buy a particular home or use a particular service...

3. 3 Items Every Real Estate Blog Post Should Have
June 17, 2013

Blogs play an integral role in promoting your real estate business online. While it’s fast and easy to get a blog up and running on your website, the key to building credibility and trust with potential clients is writing blog posts that keep visitors to your site coming back for more. When each of ...

4. Writing the Real Estate Call to Action
June 12, 2013

The universal element in any real estate marketing piece is the call to action. A call to action is so important that it typically makes an appearance several times throughout a piece. If nothing else, the most important call to action is usually the last piece of copy at the end of the real estate ...

5. Real Estate Marketing Copy Formatting
June 01, 2013

In preparing real estate marketing copy, one of the specific details to keep in mind is the type of marketing piece you are writing. Simplify the process by following seven easy steps to ensure you get the message to the reader in an effective way. The Real Estate Action Marketing 7-Step Copy System...

6. Real Estate Marketing Content is Not a One-Size-Fits-All Option
May 30, 2013

If someone asks you to name a few ways to market your real estate business, several things probably pop out of your mouth. You know having a business website is a must and that the copy and content on your website must convince your visitors to want to work with you. When it comes to options for mar...

7. 3 Ways to Identify Your Ideal Real Estate Clients
March 23, 2013

If you are a real estate agents that thinks your expertise and service is so great that anyone and everyone can use it, you’re not quite right. While it is likely true that you are an expert in your field, it is not possible to effectively market your services to everyone. When you narrow down your ...

8. Focus Marketing Messages by Segmenting Real Estate Clients
March 20, 2013

All of the real estate clients you attract share some common traits and characteristics. Upon closer inspection, you can also find that you can break the commonalities down even further into sub-categories they share. Assuming you work primarily with single women, for example, you can see two subset...

9. The #1 Secret to Real Estate Marketing
March 18, 2013

Real estate marketing is similar to a hurdle you have to get over so you can take your business to the next level. When you uncover the number one secret to real estate marketing, it is a hurdle that becomes much easier to tackle. The number one secret is that you have to identify who your ideal cli...

10. #1 Way to Gain Top Search Engine Rankings: Links
July 30, 2012

Learning how to use exact keywords as links in your content is one of the top key elements to gaining top search engine ranking. If you have a website or blog, you are already aware that links pointing to your site are very important in bringing the right traffic to your site from external sources. ...

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