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| Articles by Andrew Marks |
1. E-Shorts: A New Paradigm in the Digital Publishing Space
June 25, 2013
As readers continue to try to find the balance between their time and money, publishers seem to have created the perfect solution to reverse the dip in readership. E-shorts are the new paradigm – and currently the holy grail of the digital publishing platforms. Priced at a sub-$3 level, and with a 3...
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2. Choosing the Right Edition - Digital Replica or Digital Non-Replica Interactive?
April 11, 2013
Sixty percent of readers aged below 40, prefer a print-like reading experience on tablets and 57 percent above 40 also prefer this experience in the form of a basic replica edition, the recent PEW report, The Future of Mobile News, reveals. At the same time advanced components like online pagination...
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3. What is Social Media and How Can Publishers Get Started?
September 12, 2012
The number of hours Americans have spent on the internet has increased by 121% from 2005, as revealed in a study by North American Technographics Benchmark Surveys from 2005 to 2010. Most of this time is spent connecting with people, sharing one’s life and experiences, finding out the most updated i...
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4. Nielson Study: 41 percent tablet owners bought a digital magazine on their iPad or Android tablets!
June 20, 2012
Free content on the internet does not hold back American tablet owners from paying for content they love. 41 percent of tablet owners have bought a digital magazine on their iPad or Android tablets, according to a recent Nielson’s Study released in March 2012. Nielsen looked at willingness t...
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TIM FAY
After 60-plus years of living, I am just trying to pass down some of the information that I have lea...more
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LAURA JEEVES
At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
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ALEX BELSEY
I am the editor of QUAY Magazine, a B2B publication based in the South West of the UK. I am also the...more
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GENE MYERS
Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
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SUSAN FRIESEN
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, ...more
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STEPHEN BYE
Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through the...more
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SHALINI MITTAL
A postgraduate in Fashion Technology. Shalini is a writer at heart! Writing for her is an expression...more
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ADRIAN JOELE
I have been involved in nutrition and weight management for over 12 years and I like to share my kn...more
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JAMES KENNY
James is a Research Enthusiast that focuses on the understanding of how things work and can be impro...more
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Author: Andrew Marks
