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Articles by Chris Harmen |
151. How To Plan For Trade Show Expenses
June 10, 2013
Trade shows are important throughout a number of industries; however, companies that are new to exhibiting might not know exactly what it will cost to attend. Before committing to attending these marketing expos, make sure that you understand what you'll need to include in your budget. Knowing the d...
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152. Trade Show Training Boot Camp: What To Include Before You Attend An Event
June 10, 2013
An industry expo can be stressful, especially if you're attending your first one or you have a staff that's new to these types of events. Before you bring your trade show booth to the venue and start unpacking all your display elements, make sure that your staff is ready to handle any types of situa...
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153. Trade Show Catastrophes: Surviving The Worst
June 10, 2013
Even the most prepared companies can be faced with a disaster when they take a trade show display to an industry event. To help ensure that your company has a successful experience, make sure to have a contingency plan for the most common disasters. Knowing what these disasters are -- and how to dea...
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154. Selling Yourself (And Your Company) At A Trade Show
June 10, 2013
If your company is considering attending a trade show, you need to know how to sell yourself. Use these tips to make selling yourself -- and your company -- easier. Whether you consider yourself a sales expert or you're a complete newbie, these tips will come in handy both at the event and back at t...
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155. Planning A Hospitality Booth? What To Include For The Best Results
June 10, 2013
Nothing brings people to your trade show stand like some treats! While giveaways are important so that your attendees have something to take home to remember your company, a hospitality booth can really attract some attention. If you're planning on having treats at your trade show stand, here are so...
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156. Can Your Trade Show Staff Quickly Qualify Leads Or Are They Wasting Everyone's Time?
June 10, 2013
Many companies who maintain a presence at one or more trade shows or conferences on a regular basis train their employees on how to set up table top displays, what to wear when they're manning the company booth and even how to network when they're off duty, but they often neglect one of the most imp...
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157. Are Successful Trade Shows A Dying Breed?
June 10, 2013
Every year, attendees and exhibitors at events both large and small whisper to each other about the death of the trade show, asking each other whether these large, industry specific events are going the way of the dinosaurs. In fact, some conventions and events are rather like dinosaurs - they're ov...
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158. Helping Visitors Find Your Trade Show Exhibits
June 10, 2013
Companies have a lot of reasons for taking their trade show exhibits to an event. Whether you want to bring in new customers, connect with old ones or even find service providers for your own company, it's imperative that visitors at these events can find your trade show exhibits. Without knowing wh...
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159. Hiring? Why A Career Fair Is Worth The Time And Investment
June 10, 2013
Whether you have a single job opening or you're planning on expanding your company's workforce, there are plenty of reasons to attend a career fair. However, these fairs can be incredibly time consuming, which means many businesses opt not to attend. If you're on the fence or aren't sure why you sho...
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160. Why Should You Plan A Theme For Your Next Trade Show
June 10, 2013
If you want to attract a lot of attention at your next trade show, consider planning a theme for your exhibit. Whether you're exhibiting with a full-sized trade show display, or you're using smaller elements like banner stands and table top displays, there are quite a few things you can do to create...
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