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| Articles by Innes Donaldson |
731. Luxury brand diversification
November 28, 2016
Consumers make a social statement when using luxury brands. Hence, luxury brands need to remain at the front of the social trends to satisfy this consumer need. However, with mass-market brands gradually upgrading their appearance, strategic response and approach to marketing their products, many br...
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732. A closer look at taxi hire insurance
November 22, 2016
What is taxi insurance?
Taxi insurance is a safety cover for taxis. The frequency of road accidents has risen like never before. In such a dangerous scenario, cab drivers and the cab are both at high risk since all their working time is spent traversing the high traffic ridden roads. In case...
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733. Accounts for taxi hire drivers - key tips
November 22, 2016
Self employed taxi drivers in common with other self employed businesses are required to submit a self assessment tax return form each year reporting the main totals from the taxi drivers accounts. The final submission date for these accounts to enable the tax authorities to calculate the tax payabl...
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734. Good tips to give taxis
November 22, 2016
In the United States, drivers that work for taxi services expect to earn a portion of their living through the tips that they are provided by their customers. It does not work this way in the entire world, and if you're traveling, it is always best to become familiar with local customs before you st...
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735. New ways to go about taxi hire customer service
November 22, 2016
Taxis are an inevitable part of today's transport setup and it can be rightly said that most people are completely reliable on them for their transport needs. Given into the rising demand, many taxi services have blossomed that constantly compete with each other to provide the best services to their...
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736. Creating taxi driver accounts the best ways
November 22, 2016
Since the majority of taxi drivers, but certainly not all, have little accounting or bookkeeping knowledge the lower the level of expertise required the more suitable such an accounts package will be. Data entry basically consists of just 3 records, being an excel spreadsheet for taxi receipts; anot...
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737. Find the best expert SEO software programs
November 22, 2016
There are various SEO software programs available to help websites get indexed in search engines such as Google. However, some of it is considered better than others since expert SEO software can help you optimize websites and do a lot more in just a few minutes. Listed below are a few tips that wil...
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738. Where SEO can and does / will fail
November 22, 2016
There are many reasons why a SEO strategy fails to deliver.
In this article I ponder over 10 primary reasons why your SEO strategy could miss its mark.
1. No long term perspective
Most SEO action plans are defined for a limited period of time like 6 months to a year. Many cli...
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739. Qualifying an SEO/SEM Provider
November 22, 2016
Qualifying Your SEO/SEM Provider
The biggest challenge you will face in achieving positive results via Internet marketing will be finding a capable, competent, ethical, experienced search engine company. In your interview process, if the sales person seems more interested in pitching you on ...
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740. Marketing your business well online
November 22, 2016
Dollars are scarce in today's economy. Phone book advertisements, radio spots, billboards, and other forms of advertisements have not become any cheaper in recent times, and in fact, costs are on the rise. In uncertain financial times, it can be very uncomfortable to sign a contract binding your bus...
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At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
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TIM FAY
After 60-plus years of living, I am just trying to pass down some of the information that I have lea...more
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I am the editor of QUAY Magazine, a B2B publication based in the South West of the UK. I am also the...more
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Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, ...more
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Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through the...more
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A postgraduate in Fashion Technology. Shalini is a writer at heart! Writing for her is an expression...more
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Author: Innes Donaldson
