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Business Articles and Ezines

Business

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Showing 476 to 500 of 500 Articles in Business.
Pages: << Prev | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20

476. OTT versus traditional TV advertising
February 12, 2021


Television advertising has been around for many years. It has been and still is a very common medium for advertisers to allocate their ad budget. However, it has been changing dramatically for the past few years with a significant shift from traditional cable TVs to over-the-top (OTT) devices like smart TVs, phones, tablets, and many streaming sticks (Roku, Amazon Fire, Google Chromecast, AppleTV) that are Internet-connected and can download videos from content delivery networks (CDN) and ads from online adservers. The rise of online video consumption creates a huge inventory for video adverti... (read more)

Author: Watson F

477. Why I think outsourcing customer service is a ridiculous move
February 11, 2021


I never completely understood the idea of businesses outsourcing customer service. I know that part of the reason is to save money. But I read this line from an article, “Outsourcing customer service is not necessarily about cutting corners – it’s about doing your best to fulfill the customer service needs of your customers, and to leave them with a positive experience.” And it didn’t sit well with me. Because from my personal experience and the experience of others, dealing with companies with their customer service representatives located overseas can be anything but... (read more)

Author: Ellisen Wang

478. The (Un)Impressive Life of Fake Instagram Influencers
February 11, 2021


Tales from the Online Marketing Crypt #11 Why You Will Never Get Millions of Instagram Followers (Unless You Fake It) Are you like me and can be impressed quite easily? Or does Shania Twain’s song, “That Don’t Impress Me Much” play as your typical anthem? Lite Brite and Etch-a-SketchMaybe it was the way I was raised that has me appreciate certain achievements. We didn’t have a lot growing up so the seemingly “rich” neighbourhood kids were always impressing me with their Etch-a-Sketches and Lite-Brites my brother and I could only dream of having! Even now, I’m impressed when... (read more)

Author: Susan Friesen

479. Another Typical Car Dealership Frustration Experience
February 10, 2021


Car dealerships are known to have terrible reputations Not to mention, their salespeople love to pull shady tactics on you. Some of them being: Bait and switch Eternal waiting Guilt tripping But it doesn’t end there. Some of their customer service can be pretty terrible too. Listen to this: On a podcast episode I listened to not too long ago, a guest (named Julia) was telling a story of how she dealt with a frustrating customer experience with a dealership she bought her new car from. After she signed the papers and bought her new car, the dealership tol... (read more)

Author: Ellisen Wang

480. The Grave Misadventure of a Robinhood Investor
February 09, 2021


Robinhood is an app that allows you to invest your money straight from your phone. I believe it’s also one of the first investment apps to be released, but that doesn’t matter. And since investing money is so easily available now, a lot of younger people naturally are doing it. For example, Take this 20 year old college student who was one of the tens of millions of Robinhood investors. And I said he “was” because he committed suicide after seeing that he had a negative balance of over $730,000. It was later found out that it was most likely just a user interface issue... (read more)

Author: Ellisen Wang

481. What is the best platform to use for video marketing?
February 09, 2021


Video marketing has become a most important of part of marketing strategy for brands. If you are not doing video marketing and still it is not added to your brand marketing strategy then it probably should be considered now. As per the studies almost 50% of today’s online search engine queries are for any product or services are related to video only.If you remember, there was a time when MTV channel has arrived then it has completely changed the shape of music industry and after that video became essential for music industry. As there is a saying that “History repeats itself” we can see that ... (read more)

Author: Pushpa Srivastava

482. How This Actress Took Her Career Manners Into Her Own Hands
February 08, 2021


Throughout the years, I’ve heard a lot of stories about actors and actresses and their career journeys. There was one story I remember hearing, and it was memorable mainly because it sounded very sketchy. There was a woman who wanted to pursue acting at the age of 15. What she did was, went on Craigslist and responded to a listing that was looking for a young actress. Right from the start, it sounded shady. Once she arrived at the location, the person she was supposed to meet introduced herself and she had the woman read a few lines. After listening to her, she wa... (read more)

Author: Ellisen Wang

483. Ironic "Trends" of Email Marketing
February 06, 2021


I found a Quora thread that asked the following question, “What are the latest trends in email marketing?” One person responded with a long post where he listed and explained some of the trends that he observed. Let me share some of them with you here: 1. Usefulness Meaning sending email content that’s more educational versus blatant advertising. 2. Personalization It doesn’t just mean writing someone’s first name in the subject line, but sending relevant information. 3. Respecting the GDPR policy In other words: Not adding people’s email to your li... (read more)

Author: Ellisen Wang

484. 7 Tips MedSpas Can Follow to Increase Website Traffic
February 04, 2021


How to Let Potential Clients Know About Your Website You’ve done the hard part; you’ve built your vision of a MedSpa business. You invested in having a nice website built but…nothing is happening. The phone isn’t ringing to book new appointments. But why aren’t you getting any business from your website? It’s because you have to ensure that your potential clients know you exist! The simplest way to do that is to have a website that is beautiful AND functional. How do you let potential clients know you have a website? If you’re just starting out and are not sure what your nex... (read more)

Author: Susan Friesen

485. Aluminium veneer curtain wall should pay attention to those problems
February 03, 2021


The aluminum veneer curtain wall should pay attention to those problems in the use. The service life of the aluminum veneer curtain wall is relatively long. Therefore, some wall maintenance needs to be carried out during this period. In order to make the aluminum veneer curtain wall display the building's long-term Beauty, safety, and maintenance of aluminum panels curtain walls are indispensable. Aluminum veneer curtain walls have good self-cleaning properties and corrosion resistance, so long-term maintenance is not required, but it cannot be ignored. (1) During the warranty period, the... (read more)

Author: espow bob

486. Things you don't know about the surface technology of aluminum veneer
February 03, 2021


Common surface treatment methods The surface treatment of aluminum ceilings aims to protect the surface layer of aluminum materials from oxidation and have satisfactory color effects. There are many kinds of surface treatment methods, and the three most commonly used are roll coating, spraying, and laminating. The aluminum materials processed by the three methods are called roll-coated plates, spray-coated plates, and film-coated plates. 1. Roller coated board 1. Raw materials and technology Roller coating method: Coat the surface of the aluminum panels material with the paint requ... (read more)

Author: espow bob

487. Ask Yourself This First Before You Press the Buy Button
February 03, 2021


As people, we like to receive new things. Whether we get something on Christmas, on our birthdays, or even when we buy something for ourselves, it just feels good. And I wrote about this before, once in a while, it’s good to buy something for yourself as a way to celebrate the wins you achieve in life, big or small. When I was thinking of other things to add to my wish list, one of the things I constantly asked myself was, “If I buy this, will I actually use it?” That question alone filtered out a lot of things that would’ve otherwise made it on my wishlist. Not only w... (read more)

Author: Ellisen Wang

488. Driving In Fog
February 02, 2021


The weather is a huge factor in road safety, no matter what type of vehicle you drive. However, when you’re a truck driver, weather shouldn’t be an inconvenience, it should be planned and accounted for, in every trip. When you think of bad weather, you’re probably thinking of icy roads and torrential rain, but there’s some equally dangerous weather conditions you should be aware of, before embarking on your journey. The last place you want to break down is in the middle of some fog, as you’re less visible to other drivers, who may not see your vehicle until it’s too late. It’s too dangerous to... (read more)

Author: SHLOMO ROSENBLUM

489. How to Get Your Readers to Tune Into Your Emails On Demand
February 02, 2021


I don’t really watch a lot of TV shows or movies nowadays. If I do, either someone forces me to sit down and watch it with them. Or they recommend it to me and I get sold by their personal review. Back in the younger days when I did regularly watch TV, there was the amazing “On Demand” feature that allowed me to watch whatever show I wanted, whenever I wanted. My personal favorites: Phineas & Ferb The Suite Life on Deck Wizards of Waverly Place Spongebob Squarepants And many other Nickelodeon and Disney shows. But before the time of “On Demand,” you... (read more)

Author: Ellisen Wang

490. Considerations for suitable ad placements
February 02, 2021


Ad placements are simply spaces available for ad serving. Advertisers often have specific preferences where their ads should appear. It could be on the right sidebar placement of your web page or on a specific section of the website. Similarly, ad placements on mobile apps also have different levels of appeal depending on their locations. As a publisher, you want to offer your advertisers with a good selection of ad placements to satisfy their demands and preferences. With more ad placements, you increase your available advertising inventory and ad earnings. However, displaying ads everywhere ... (read more)

Author: Watson F

491. GST Rate on Building Materials like Cement, Roofing Sheets, and Pipes
February 02, 2021


As we know, the Construction Sectors have shifted out of their developing platforms. For the preceding few decades, both governments play a crucial role in every sector like the construction of highways, schools, buildings, and companies etc. Also, it ensures to bring employment to the workers. In this article, we will talk about the GST Rate on Building Materials like Cement, Roofing Sheets, and Pipes. Understand About GST GST is an ultimate Indirect Tax that has imposed on sale, production, and consumption of goods and aid over the nation. It is a separate tax proper for the supply... (read more)

Author: Anjali Devri

492. Pension Drawdown or Annuity: What’s Right For You?
February 01, 2021


When it comes to your financial future, the bad news is there are no easy answers. The very good news, however, is that you have so many options available to you if you’re looking to ensure a secure and comfortable retirement. While it’s always best to consult an independent financial advisor before making any major decisions, understanding some background information about a few of those options can help you put your best foot forward into retirement and beyond. Pension Drawdown vs. Annuity Planning for your retirement can be a very complex process, and it’s sometimes extremely diff... (read more)

Author: Laura Jeeves

493. Fast Finance Facts: What is a Pension Drawdown?
February 01, 2021


Now more than ever, in a world that seems increasingly uncertain, it’s vital to put in place some plans for the future. As we’ve seen in the past couple of years anything can happen, so it’s important to ensure you have the best possible financial advice in order to make plans that suit your personal circumstances. Engaging a reputable financial advisor will allow you to see beyond your monthly payslip and not only secure a comfortable retirement, but also grow your wealth in the most efficient way. Taking Care of your Future While a good financial planner will be able to take care ... (read more)

Author: Laura Jeeves

494. 3 Top Tips to Plan for a Comfortable and Fulfilling Retirement
February 01, 2021


It doesn’t matter what age you are, at some stage you’re going to need to start thinking about how your life’s going to look when it comes time for you to retire from work – and the years beyond. Everyone’s circumstances are different, but whether you plan on living a life of luxury, or are content to just live modestly in your later years, it will pay to have at least some kind of a plan in place. Here are three things you should consider. Pay Attention to your Biggest Asset No, it’s not your car and not even your house; your most important and valuable asset is your health. N... (read more)

Author: Laura Jeeves

495. How to make your date run off faster than by saying "I love you" on the first date
February 01, 2021


Oh boy, I got something juicy for you today. I was listening to one of my go-to podcasts yesterday and I heard this funny story. Listen to this: One of the podcast host’s friends entered the online dating game, and she went on a date with someone she met. Unfortunately, it didn’t go well and she came home irritated. What happened was, this guy that she went on a first date with bombarded her with obnoxious questions. It was far from casual. He asked her questions that you’d find in a Buzzfeed “Deep questions to ask your date” type of article. That includes asking ... (read more)

Author: Ellisen Wang

496. A customer took a retail store's guarantee policy in the most literal way possible
January 29, 2021


To end this great week off, let me share a funny story that happened a while back. When I exercise, I like to take supplements, BCAAs and whey protein. And I buy both of those at a GNC store near my house. One day, I went to the store to buy another container of BCAA powder. While the cashier was ringing the item up, we were having a nice conversation. He was telling me how GNC has a guarantee. If you buy anything from the store, use it, and you aren’t satisfied with it, then you can return it and get a refund. Then he told me a story of a former customer who took that... (read more)

Author: Ellisen Wang

497. Playing the Dangerous Comparison Game on Social Media - Tales from the Online Marketing Crypt #10
January 28, 2021


Tales from the Online Marketing Crypt #10 The Truth Behind the Social Media Gurus They Don’t Want You to Know I’m sure we’ve all done it. Compared ourselves to the seemingly successful people that showcase their achievements on social media. But…it sure can be a dangerous slippery slope…?You start to question yourself.?Wonder if you’re doing the right thing.?Second guessing your business and marketing strategies and thinking the grass is definitely greener on that other side of the fence. Then the snowball builds and starts to affect how you show up in your business.?You’d rath... (read more)

Author: Susan Friesen

498. The A to Z of Email Copywriting
January 28, 2021


Usually when you see the title, “The A to Z of ___,” it means a complete beginner’s guide to whatever topic that it’s about. But I decided to do something a little fun and take the title and make a literal A to Z email copywriting guide. And so, the following was created. Enjoy. Action is the very first step. Be your best self. Copying others is a big no-no. Don’t forget to always promote something. Exceptions? There are none. Forget about the unwritten rules. Grab a timer before you start writing. Have it set to 25 minutes. Initiate ... (read more)

Author: Ellisen Wang

499. If At First You Don't Succeed
January 27, 2021


With the exception of young prodigies, chances are, when you try a new skill for the first time, the end results will be pretty ugly. If that upsets you and you expected perfection on your first attempt, then you, my friend, might be dealing with one of the criminals from the Imposter Syndrome Organization, the Gruesome Genius. If you read that article, then you know what I’m talking about. But if that doesn’t upset you, then you understand that it’s a perfectly natural process. For example, here are some of my first failed attempts: Art Going back to Halloween 2020, I... (read more)

Author: Ellisen Wang

500. Importance of Trademark Class 27
January 26, 2021


As we know An acknowledged trademark not only deals with the trademark owner with the adequate right to use the mark but also approves the owner to restrict others from using a related mark that can be tough for the common public. With trademark registration, one can sustain the business. Trademark Application has been classified under 45 various classes that are based on a variety of business activities. In this article, we will discuss with Trademark Class 27 which regards the industry of Carpets, Rugs and Mats. Comprehend About Trademark A trademark is a pattern, symbol, and deter... (read more)

Author: Anjali Devri



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