Search Results - Conversions

1. Maximizing Your Marketing with Data Mining & Retargeting
May 22, 2018

3 Steps to Not Fearing These Marketing Techniques; Embrace Them Instead From increasing conversions to enhancing the customer experience, all types of companies use data mining and retargeting. They’re very effective marketing techniques, but many consumers view them as creepy rather than creative. Remember when Facebook was in the news for data mining? Cambridge Analytica created a quiz app to gain access to millions of Facebook user accounts. While both companies claim users technically gave consent by agreeing to the terms, it’s incidents like these that make people afraid o... (read more)

Author: Susan Friesen

2. Smart Calls-to-Action for Every Buying Stage to Maximize Conversions
April 24, 2018

Have you ever wondered why some websites convert better than others? You can have the best copywriting in the world but if you don't have effective calls-to-action on each page, you won't get the sale. So what’s the best way to get prospects to take action? In a previous article, we defined what a “Call-to-Action” is and why your website must use them. This article provides effective example calls-to-action to reach shoppers at every stage of the buying cycle to boost conversions. It's important to have call-to-action for prospects at every level of interest. Offer... (read more)

Author: Susan Friesen

3. How Site Speed Impacts Financial Outcomes
April 03, 2018

With so many sites offering the same product, online shoppers do not hesitate to move on to a speedier website if your site takes longer to load. Studies have shown that a one second delay in page load time can result in 7% decrease in conversions and 11% lesser page views. Clearly, the research reports show that slower loading websites have a negative impact on the user experience and also have adverse influence on the efficiency of online sales conversions. Site speed is also a search engine ranking factor. For all these reasons, it is essential to have a faster site. User Expectations... (read more)

Author: Davis J Martin

4. Does Your Website Need a Content Makeover?
March 29, 2018

Businesses adapt and change as they grow and often these changes are overlooked on their website. While you may have added another offering and placed it in your website navigation, it’s important to assess how that new product or service alters your overall goals with your user and to respond to user behaviour. It may not be a new service but a new goal for your business. Take stock of your goals and see if they’re reflected in your current content. A content makeover isn’t the same as a new website. You’ll be keeping your same CMS and theme and working on what is displayed... (read more)

Author: Susan Friesen

5. 7 Keys to Creating a High Conversion Website Home Page
March 22, 2018

Have you ever said, "If only I knew what to put on my website home page, I'd do it!"? Knowing the EXACT things to include to maximize sales and conversion on your website can be difficult sometimes. You want to look good and get results online, but the truth is many home pages rank poorly in terms of conversion. No one wants that. So keep reading and learn the exact items, words, and images to turn your website home page into a selling machine. Critical Elements Every Website Homepage Must Have 1) Opener People have short attention spans. The first thing you want... (read more)

Author: Susan Friesen

6. A "Call-to-Action" Definition and Why Website Owners Must Use Them
March 15, 2018

You built your website to help your business so it’s important to connect every dot that qualifies it as a success. One of the ways to do that is to guide your visitors from point A to point B when perusing your website. This can easily be done with a Call-to-Action. Often referred to as a CTA, a Call-To-Action is easy to implement. In fact, it’s likely you’ve seen them many times on other sites without even realizing it. It’s simply the point where you have a button, image, or text link that directs the user to the next step in their website experience which, in SEO terms, is ... (read more)

Author: Susan Friesen

7. Improve & Grow Announces New Digital Outreach Specialist
January 25, 2018

Online marketing agency Improve & Grow, LLC is pleased to announce the hiring of digital marketing specialist Annie Shoemaker. Shoemaker will serve as the company’s digital outreach specialist. Her role includes providing clients with digital outreach as well as content creation to help increase traffic, leads and conversions to clients’ web sites. Shoemaker is certified in inbound marketing and growth driven design. She attended Lebanon Valley College and Millersville University and has a degree in marketing. Her diverse creative and marketing background includes user experience de... (read more)

Author: John Doe

8. 5 Easy Ways to Make Your Website More Interesting
January 02, 2018

In the cut throat world of digital marketing it is not so easy for your business to stand out and catch the attention of your target audience. Your website has to be perfect in all aspects be it your logo, the imagery, graphics, colour palette, icons or the web design and only then can it make a powerful impact on your visitors that can lead to conversions and increased sales. Web design services or web development services are much sought after as they help to create lasting first impressions of your website. Following are five easy ways that can make your website more interesting to you... (read more)

Author: Suman Dhankhar

9. Don't Rely on Free Online Website Monitoring Tools for Accurate Site Performance Assessment
December 20, 2017

When you are thinking of launching your business website, you need to make sure that it is delivering optimum performance so that your customers and end users have no trouble in using your site and benefiting from it. A site that offers poor performance can have a negative impact on your business. Not only it can adversely impact your online traffic but it can also bring down your percentages for sales conversions. Whether you are launching your new website or for your existing website, it is necessary that you carry out various tests for checking your site’s performance. This will help make s... (read more)

Author: Davis J Martin

10. How Retailer Websites Can Overcome User Experience Problems?
November 22, 2017

In order to make sure that your online retail website is successful, you must focus on having a site that converts a visitor into a paying customer rate of conversions for your site. Once you have driven the traffic to your site, you need to convince them to purchase the products from your ecommerce site, and this process is not that easy. However, there can be a number of obstacles that can make it difficult for your business site to achieve optimal number of sales conversions from the visitors to the site. In such a case, traditionally you will have to use analytics software tools that will ... (read more)

Author: Davis J Martin

11. Brands and brand promotions
November 02, 2017

Let's make some clear distinctions at the outset that should be "no-brainers." Branding requires long-term consistent investment and nurturing. Promotions are about short-term and immediate conversions (sales). Brands are constructed with three main braids of steel for long-term stability and credibility. Strong and consistent "visual brand identity" logos, taglines, and marketing collateral (brochure, website, tradeshow, ads, etc). Superior customer/client services. Most importantly, the brand must consistently deliver on its promises or exceed expectations at every point of conta... (read more)

Author: Innes Donaldson

12. 3 Telltale Indicators Your Website is An Epic Failure
September 17, 2017

Glaring Red Flags Your Website is Under Performing and What to Do About it Do you know how well your website is really performing? While a great website can help bring in business; a bad one may be costing you sales. And just because you have a sharp-looking website doesn't mean it's an effective one. The sad part is that even though you may have spent a ton of money on a site redesign it doesn't guarantee it will increase sales. Here's three glaring red flags indicating your website is not performing as well as it should and what to do about it. Having a website i... (read more)

Author: Susan Friesen

13. 7 Frustrating Things Your Visitors Hate About Your Website
September 12, 2017

Why Your Business Can’t Ignore the Importance of Providing a Positive User Experience (UX) Does your site provide the best user experience? Bad website usability is not only bad for your users; it’s bad for your business too. What exactly is website usability? It’s definitely one of those industry jargon terms that many entrepreneurs and business owners might not be familiar with. But should! Website usability means: how easy is it to use your website? If you’re unsure of what that is, then chances are you may need some help building a strategy for your website. You... (read more)

Author: Susan Friesen

14. How to Transform Your Basement into the Highly Functional Space
July 06, 2017

Basement Builders London offers the powerful services on basement conversions London. Dealing with basements and vaults, they can transform this part of your property into the beautifully organized and functional space, which can be used to create an extra bedroom, bigger kitchen, wine cellar, games room, home gym, cinema room, studio, sanctum, etc. Starting from the rough ideas of their clients and taking into account their needs and tastes, the experts of Basement Builders London make creative and innovative designs for basements, turning them into the attractive and full-fledged living area... (read more)

Author: John Doe

15. Samc Launches Software For Comprehensive File Conversions
June 30, 2017

Samc, a name that has become synonymous with quality digital solutions, has launched a PDF converter that enables users to convert files from different formats into PDF documents. Today everyone understands the advantages of PDF files. They are useful for sharing, collaborating and are being used for personal reasons as well. However when one has to convert files from different formats into PDF documents, people need to seek help of professionals. There are extensions for specific file conversions but they are limiting and don’t always give the results they look for. That’s where this ... (read more)

Author: John Doe

16. Free PDF Solutions Launches New Extension
June 24, 2017

Free PDF Solutions has ensured that now users can take matters in their own hands with JPG To PDF conversions and save themselves a lot of time. PDF files certainly have their advantages and are being used by professionals and individuals all over the world. They make it easier for users to share files and also have the power to reveal only certain parts of the information. But sometimes getting a JPG file converted into PDF format can be a tricky task. Free PDF Solutions is a name that people have come to trust thanks to its high quality digital solutions that help people work with PD... (read more)

Author: John Doe

17. MOV To MP4 Converter Offers Practical Benefits
June 23, 2017

The newly launched software has given the power in the hands of users so that they can carry out MOV To MP4 conversions without wasting time. Quick Time Movie format for videos was first introduced in 1998 and it has gained huge popularity since then. People often come across video files in this format, both in personal and professional course of their lives. They get uploaded, downloaded and shared based on their specific requirements. Of course there are many benefits of this MPEG 4 video container file format but the fact remains that it cannot be used on every device or for special... (read more)

Author: John Doe

18. WMV To MP4 Converter Offers Many Benefits
June 23, 2017

The new software that has now been launched ensures that users can carry out WMV To MP4 conversions without any hassle involved. People find the need to share videos for their personal and professional reasons on a regular basis. They are not only a way to get eyeballs but to make sure a company’s message is delivered in an effective manner as well. However one has to understand that working with video files means having to convert them into different formats for specific requirements. Of course if one doesn’t have the technical experience then seeking professional help makes sense. Un... (read more)

Author: John Doe

19. MKV To MP4 Converter Offers Exciting Benefits
June 23, 2017

The newly launched extension allows users to carry out MKV To MP4 conversions themselves without any difficulty. Matroaska or MKV files are quite commonplace today. They are being viewed by users all over the world. There are those who make videos in this format and upload it on the sites. Professionals will often encounter these files as they are shared by colleagues, clients etc for a variety of reasons. While there is nothing wrong with video format, sometimes it’s just more practical to work with MP4 files. After all, this multimedia container format can also be used to store other... (read more)

Author: John Doe

20. New AVI To MP4 Converter Launched
June 23, 2017

User who need to carry out AVI To MP4 conversions have been given a shot in the arm with the launch of this converter that keeps things simple for them. Today videos are being used by companies, big and small to convey the message for their brand and attract eyeballs. People share them for personal reasons and bring a smile to their loved ones’ faces. In fact, one can see videos being downloaded, uploaded, shared and collaborated on all over the world. There is no denying that videos are a smart way of grabbing attention. But there are issues when it comes to converting them from one p... (read more)

Author: John Doe

21. Free PDF Solutions Launches New Softwares
June 22, 2017

PDF To OCR Text conversions quite simple for users. Today people have no option but to work with PDF files on a regular basis. They are becoming the norm today, especially in the professional world. It’s understandable because they have many advantages for professional uses. However major issues can crop up when these files have to be converted into different formats. Free PDF Solutions has been helping users with PDF document conversions with its high quality software that is easy to work with. The new PDF To OCR Converter is one such product that gives complete power in the hands of... (read more)

Author: John Doe

22. Free PDF Solutions Offers Convenient Option
June 22, 2017

Free PDF Solutions has made things simpler for all users as they can now convert PDF To Text files without losing their sleep over the quality. It’s a known fact that PDF files are common place all over the world. They certainly have their benefits but it is seen that users are at their wit’s end when they have to convert these files into a chosen format. Free PDF Solutions has become their go-to place for options, which let them carry out these conversions without any difficulty. The renowned name in the business has consistently offered solutions, which are ideal for both, personal a... (read more)

Author: John Doe

23. Free PDF Solutions Unveils Webpage To PDF Converter
June 22, 2017

Free PDF Solutions has ensured that users can handle Webpage To PDF conversions without any hiccups and compromising on the quality of the end result. It can be quite annoying when people find a webpage of high relevance to their personal and professional needs but can’t convert it into a PDF file. After all, this format of files is considered more accepted professionally and definitely have their advantages as far as overall convenience is concerned. Free PDF Solutions has ensured that Webpage To PDF converter won’t be a daunting task for users anymore. Its converter is so easy to u... (read more)

Author: John Doe

24. Free PDF Solutions Launches New Software
June 22, 2017

Free PDF Solutions has ensured that now users can carry out PPTX To PDF conversions efficiently and without wasting precious time on them. Free PDF Solutions is a name people have come to trust thanks to the quality of software it offers them for their various needs. Today people are hard pressed for time, especially when it comes to their work responsibilities. They can’t wait for professionals to give them a hand with file conversions, which is where the solutions offered by the company have their advantages. Its new PPTX To PDF Converter is another effort from the company in the s... (read more)

Author: John Doe

25. Free PDF Solutions Introduces Useful Software
June 22, 2017

Free PDF Solutions has given the power in the hands of users as they can now carry out Excel To PDF conversions themselves and in double quick time. Excel sheets including Xlsx and Xls are processed in large numbers in offices around the world on a daily basis. While these files help users carry out important calculations and store numeric data, they might not be so handy when it comes to sharing or collaborating on projects with teams in different places. That’s why they have to be converted into a more professional PDF format, which seems to be the norm today. There are those who hav... (read more)

Author: John Doe