Marketing Articles and Ezines

Marketing	Subscribe to articles in Marketing. Click here to view EZINES in Marketing Showing 301 to 325 of 500 Articles in Marketing. Pages: << Prev | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | Next >>

301. Marketing Amplification Secret From the Explosion of the eSports Industry January 05, 2021 I’m sure nobody would’ve seen this coming. To see videogames covered by mainstream media. To see hundreds of thousands of people attend live gaming events worldwide. For videogames to be people’s full time career. To see a 16 year old win a huge tournament and become a multimillionaire overnight. Gaming has become a thing bigger than anyone would’ve ever imagined. In the past, I went to two live gaming events myself and let me tell you, the energy of the arena is very much like the energy you see in traditional sports events. Gaming is no longer just a stereo... (read more) Author: Ellisen Wang

302. Email Copywriting Tip From Phineas and Ferb January 04, 2021 One of my favorite childhood shows was Phineas and Ferb. It’s a Disney show about two boys on summer vacation, and figuring out how to make their days fun. It’s a show that I never got tired of, even though each episode was extremely predictable. Here’s what I mean. Like all TV shows, almost all the episodes follow the exact same structure, and it goes a little something like this: • The show starts off with the two main characters starting another summer vacation day. • A few minutes into the episode, an idea pops up in Phineas’ head and says one of his famous on... (read more) Author: Ellisen Wang

303. Where can I find the top commercial video production company in the US? January 04, 2021 The United States is a country that has topped the world in many areas to this day. And today as a world superpower they go before the world. You know there are many things in America that you don't even get to see in any other country in the world, and with these things, any other country things can’t even compete.(read more) Author: Pushpa Srivastava

304. The Harry Potter Secret Question You Must Always Ask Yourself When You Write Emails January 01, 2021 I spent parts of my last few days of 2020 watching the Harry Potter movie series with some friends who’ve never watched them before. So far, we’ve finished the first three movies: The Sorcerer’s Stone, The Chamber of Secrets, and The Prisoner of Azkaban. It feels great to go through the entire series again, watching everything from my all-time favorites scenes to the ones I’ve forgotten. Speaking of films, one of my friends sometimes asks me to watch film analysis videos with her. And being the curious George that I am, I agree to do so. So naturally, I start paying more attenti... (read more) Author: Ellisen Wang

305. Come inside this article as I show you my 2021 strategy December 31, 2020 At least for the first quarter of 2021, I have a rough strategy of how I’m going to approach my business. The focus for this next few months revolves around building my email list much more aggressively and revamp my nurturing process for my future 2021 readers. So here are my plans so far: 1. Aggressive list building This doesn’t necessarily mean I’m going to build my list using faster, paid methods, but doing what I’m doing already at a greater rate, including booking podcast interviews, virtual face-to-face networking, etc. 2. Power up my blog with SEO juice Ev... (read more) Author: Ellisen Wang

306. Why "The Magic Lantern" Technique May Not Be So Magical After All December 29, 2020 Last year, I read a book called, Sell Like Crazy: How to Get As Many Clients, Customers, and Sales As You Can Possibly Handle by Sabri Suby I saw a Facebook ad to get this book for free (But have to pay shipping), and I had cash to burn so why the heck not? I bought the book and finished reading it in about a few weeks. In my opinion, it was a valuable read. I don’t regret purchasing it at all. At the same time, there was no “new” or “secret” information either. So if you’re one of those one-star complainers on Amazon, don’t even bother buying it, you’ll just end up d... (read more) Author: Ellisen Wang

307. Infotainment At Its Finest December 28, 2020 A few days ago, I found an interesting newsmagazine program on YouTube called Inside Edition. A couple of videos stood out to me. “The Rude Behavior of New York Commuters” “Rude Commuter Behavior Caught Happening on New York Subways” “How New York Commuters Evade Paying Subway Fares” I checked those out mainly because I’m a native New Yorker and I can completely relate to those titles. When I finished watching them, I didn’t know what to think. I couldn’t tell if Inside Edition was a serious broadcast or they just do satire news because their style of reporti... (read more) Author: Ellisen Wang

308. How to Pitch a Project that Sells? December 27, 2020 If you want to get started in any field, you have to start from small to big first, and if you do everything with proper planning. You will definitely see the benefits and this is the first step to success. Planning is essential for success in any field, planning is the key to success and it is the true equation of success.(read more) Author: Pushpa Srivastava

309. What to Do to Make Sure Your Copywriting Isn't As Useless As a Pet Rock December 25, 2020 A friend of mine recently got me into watching crime TV shows. The first show she introduced me to was Grimm. The show is about a detective who discovers that he is a descendant of a group called the Grimms. Their lifelong duty is to maintain balance between the humans from Wesens, or creatures that disguise themselves as humans. But as a Grimm, he can tell the Wesens apart from regular humans. Then, I got introduced to another show called Criminal Minds. It pretty much has the same concept. The show follows an FBI squad as they solve numerous crimes. I only watched the fir... (read more) Author: Ellisen Wang

310. Let's Relive Facebook's Scandalous Side of Their History December 24, 2020 Let’s talk about the big tech company, Facebook. This morning, I came across an article talking about how Facebook is fighting against Apple’s new privacy policy changes. But then the article goes on to talk about how Facebook is on the decline and may potentially crash. Just by reading it, there’s no denying that the author has a grudge against Facebook. But that doesn’t mean there’s some truth to what he said. One of the major points he made was that Facebook broke the trust of its users over time, which is understandable. If we go back in time, there were a lot of scanda... (read more) Author: Ellisen Wang

311. Why I Don't Like the Way Colleges Prepare Students For Their Future Careers December 22, 2020 Throughout my college career, I noticed some problems with how they prepare students for the job searching process. I mean, that’s not the only problem I noticed. There are a lot more issues I have with college, but I won’t talk about them all today. I'll save them for another day. But let’s zoom in on the job search preparation process. 1. Writing I don’t fully understand what caused this, but I know a lot of people overthink when it comes to writing. Whether it be an email to a hiring manager, or answers to job application questions. And I get it if you’re concerned about... (read more) Author: Ellisen Wang

312. What is video seeding? How to seed a video? December 21, 2020 Every time we talk about video marketing, we have to do a lot of things carefully. We saw that you have to do some things with well planning. There are many benefits of video marketing, so nowadays everyone is attracted to video content production.You are seeing your business grow. No matter how much you spend on creating a video, you still have to take a direction and decide on your strategy accordingly. There are many things to keep in mind about the platform from which you are going to promote a wet video, exactly what your fanbase is.What is Video Seeding?There is so much more on (read more) Author: Pushpa Srivastava

313. Chef Ellisen Comin' to You Today December 21, 2020 Cooking has been a relatively new interest of mine. Whenever I get the opportunity to cook and experiment with new ingredients, I go ahead and do so. The dishes may or may not taste good, but at least I’ll know for the future. I remember talking to a friend one day and he told me something that really simplified my view on cooking. He said, “Cooking is like art. The food itself is your blank canvas. Your herbs, spices, and seasonings are your different colored paints, so to speak.” A very good way to look at it that way. Similarly, on a podcast show, the host said... (read more) Author: Ellisen Wang

314. What I've Been Dreaming About Lately December 20, 2020 One aspect of American pop culture that I used to be largely obsessed with (And still am, but to a smaller degree) is zombies. Zombie TV shows, movies, video games. You name it. I’ve watched iZombie, Zombieland 1 & 2, Peninsula. I also used to play Left 4 Dead, World War Z, etc. Sometimes I even wished I was put into an actual zombie apocalypse to see what it’d be like. But then my mind goes back to reality and thinks, “Nah,don’t be stupid. Why would I want to put myself through something terrifying and chaotic like that?” Speaking of which. I don’t know abou... (read more) Author: Ellisen Wang

315. How to Have More Inclusive Brand Marketing—Authentically December 17, 2020 Add Diversity to Your Brand with Integrity & Honesty In recent years we’ve been hearing more and more about diversity and inclusion (D&I) in the workplace. The words “diversity” and “inclusion,” are similar, but they don’t have the exact same meaning.  The well-known diversity advocate Verna Myers explains it as, “Diversity is being invited to the party. Inclusion is being asked to dance.” Inclusive brand marketing is similar to D&I, minus the HR department. It refers to how you represent people from various backgrounds in all forms of your advertising. That means considering fa... (read more) Author: Susan Friesen

316. THEMEATLAS REVIEW December 17, 2020 ThemeAtlas is one of the leading website templates marketplaces online all over the world, it has a varied reach of acceptance because of its awesome theme graphics and functionality. Well, it’s a fact that ThemeAtlas is the biggest marketplace for WordPress themes by far from other competitors. Cosmo Solutions is a company that is driving ThemeAtlas.com in the background, it helps individuals who are interested in blogging to learn and earn money online using its platform. Cosmo Solutions' main location in India, but because of its huge operations across the world – it had a large client base... (read more) Author: David Johnson

317. This Article Contains a Nerdy Game (But Also an Interesting Business) Talk December 16, 2020 Today, I’m about to talk about something I’m afraid a huge portion of my readers may be unfamiliar with. Maybe it won’t be the case for you, but regardless, it’s an interesting business case study to share. In 2017, Epic Games released Fortnite. With more than 100 million players joining in under one year, it became one of the most popular, if not THE most popular game in the entire world. But Epic Games is also a PC game distribution platform. Meaning, you can go onto their platform, download and play games from a variety of publishers. For many years, Steam, another video... (read more) Author: Ellisen Wang

318. Do companies source ideas for ad production companies? December 16, 2020 It is said that our imagination is one of the greatest treasures of human beings. There are many proofs of this in psychology. Psychology says that the things we imagine, the same things happen in our life by thinking the same way in our mind. And the same power of imagination is used by human beings in many places, no matter what, in the beginning, anything is created in the world of ideas, and then it is created in its real form.If you relate this idea in the field of advertising, you will understand what an important role to play in this. Whenever you want to create an ad, you have to creat... (read more) Author: Pushpa Srivastava

319. Should You Worry About All the Little Things of Email? December 15, 2020 I was once asked this question in a podcast interview. “What is one thing you wish you knew when you started email copywriting?” I sat there thinking for a good few minutes partially because there were so many things I wish I knew. It’s hard to choose one. Then after a minute of complete silence, I decided to give my answer: The one thing I wish I knew when I started email copywriting was that it was unnecessary to think about all the little things that other people worry about when it comes to email. I used to stress over all the little things like: What’s the best da... (read more) Author: Ellisen Wang

320. Former NASA Engineer's Tip to Tricking Your Brain Into Learning More December 14, 2020 Mark Rober is a former NASA engineer, now a YouTube content creator. He’s known for creating wild gadgets and doing crazy experiments. His most notable ones? The world’s largest Super Soaker water gun, the world’s largest Nerf Gun, a dartboard machine where you’d land a bulls-eye no matter where you threw the dart. In 2018, he gave a TED Talk about The Super Mario Effect. He prefaced his talk with an experiment he once did. He gave a coding problem to a group of two, with only one slight variation. In version A, if the person fails to solve the problem, a tex... (read more) Author: Ellisen Wang

321. The Queen's Gambit December 11, 2020 The name for one of the oldest opening moves in the history of chess. It’s also the name of a novel written by Walter Tevis in 1983. The story is about an orphan named Beth Harmon who becomes a grandmaster level chess player at a very young age. But it also goes into her issues with drug abuse and alcoholism. In October, the TV miniseries was released exclusively on Netflix. Now here’s what’s interesting about the show, besides the fact that it was wildly popular. Over 60 million users have watched the show. The popularity of chess spiked. The online chess site, chess.... (read more) Author: Ellisen Wang

322. The Fall of the Image of Ellen DeGeneres December 10, 2020 I’m sure you heard the news from one source or another. But earlier this year, the television personality, Ellen DeGeneres was under fire for her supposed toxic behavior behind the curtains of her show. The media has been showing no mercy at all trying to spread the news like wildfire. Based on what I’ve seen from the very few clips of The Ellen DeGeneres Show online, she seems to be a very kind and supportive person. But now people are finding out what really goes on when the cameras are off. Even if she apologized, which you can question the genuineness of, people ar... (read more) Author: Ellisen Wang

323. Tales from the Online Marketing Crypt #8 - The Inconvenient Side Effect of the Shop Local Movement December 10, 2020 What Local B2C Businesses Need to Focus on to Stay Open Since COVID-19 barged in on our lives, there’s been a lot of rallying on social media about the #ShopLocal movement. I’ve been on that cheerleading team too—what about you? But when push comes to shove, are you REALLY shopping local or just supporting from the sidelines while continuing to order from Amazon or some big-box store in a different country, capitalizing on all the juicy sales happening during the holiday season? It’s OK. I think many of us are guilty, myself included. Which leads me to why I’m writing th... (read more) Author: Susan Friesen

324. B.S. Bullets December 09, 2020 One of the things I do to improve my copywriting skills is hand copy ads. You may be wondering, why? Here’s my theory that I believe to be 100% true. Think about this: Have you ever spent so much time around someone that you begin to adopt their own mannerisms? I’m sure I’m not the only one who experienced it. Besides, it’s like how the saying goes, “You are the sum of the five people closest to you.” Sometimes, I’d hand copy entire ads until my hand falls off. Other times I’d focus on a specific component, like bullet points for example. I’d pull up an ... (read more) Author: Ellisen Wang

325. Using the Secret Behind Propaganda to Boost Your Sales December 08, 2020 Let’s talk about a completely random topic that came to my mind the other day: Propaganda. Yes, my friend. You’re in for a little history lesson today. Let’s start with, what is propaganda? It’s a type of communication where the goal is to push an agenda and influence an audience’s actions, way of thinking, and attitudes. We’ve seen many forms of propaganda happen throughout our world’s history. Here are some of the most notable ones: Rosie the Riveter, the iconic woman in blue and red headband flexing her bicep. The purpose of this campaign was to recruit wo... (read more) Author: Ellisen Wang

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