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Marketing

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76. Showing some love for unofficial holidays
September 06, 2021


It’s Labor Day, also known as the unofficial end of summer. We’re seeing Labor Day sales everywhere and the worst thing a kid can see, Back to School sale commercials. But while everyone else is focused on Labor Day, I spent some time looking at the unofficial holiday calendar. And apparently, today is National Read a Book Day. It feels like people aren’t reading much nowadays, and they’re only doing it when they have to. Other than that, most of the time, we’re always on the move physically and mentally, constantly worrying about so many different aspects of our lives... (read more)

Author: Ellisen Wang

77. Why I see email marketing as more than just a sales tool
September 03, 2021


There’s no doubt that customer service isn’t the best nowadays. You stay on hold for five to 10 minutes just to get on the phone with a person who is reading from a script. Unfortunately, some people see customer service as an expense. Businesses outsource it and think it’s in their customers’ best interests, when their actual experiences say otherwise. And when you think of customer service, usually the first thing that pops into your mind is a person who can help troubleshoot your problems related to a specific product or service. Now I’m coming across more people wh... (read more)

Author: Ellisen Wang

78. Using SEO To Inform Your Website Content Strategy
September 02, 2021


Isn’t it exciting to build a new website? Picking the colours, designing your logo, getting the home page looking just right. I totally understand why entrepreneurs get caught up in how their website looks – that’s the fun part! The trouble is how your website looks is only half the battle. And to be honest, it’s not even the most important half. Looking nice is great, but performing well should be your ultimate goal for your website. To perform well, you need a website content strategy that will actually reach, connect with and convert potential customers. To do this, you need ... (read more)

Author: Susan Friesen

79. Yes, Good Affordable SEO Services Do Exist
September 02, 2021


You're likely aware that affordable SEO and Digital marketing services exist and are a crucial marketing strategies available today. Likewise, it is also one among the foremost effective ways to determine a web presence, especially if you're just new within the business. Though, let's not forget the very fact that it could even be quite expensive--more so, if you're just starting a business. That in mind, how can alittle business with limited budget enjoy something like this? The answer is, through affordable SEO. Believe it or not, affordable SEO services still exist. However, befor... (read more)

Author: Anish Sah

80. Video Marketing Benchmarks for 2022
September 01, 2021


If 2020-21 had been a bad dream for the world, then there is no reason for anyone to be angry about it. If you look, you will understand that there are many things that have happened in these two years that will never happen again in human history.Because in these two years a terrible and evil disease has cast its shadow over the world and wiped out the whole world financially and physically.Points to consider for commercial video making in 2022Covid caused many deaths, many people had to lose their jobs and businesses and suffered h... (read more)

Author: Pushpa Srivastava

81. What is Digital Marketing
August 31, 2021


When we use the word "Digital Marketing", we are literally pertaining to online marketing efforts from a brand. Therefore, if you're asking what's Digital Marketing (DM), SEO Services, Content Writing and Search Engine Optimization are included: This is a practice in Business through which advertising messages are delivered through online channels like websites, mobile apps, search engines, social media and emails. It helps a brand generate interest in their products among their consumers. Though DM started gaining popularity within the year 2000. within the last few years it's revo... (read more)

Author: Anish Sah

82. The greatest entrepreneurship story untold
August 27, 2021


I always find it impressive to see people go into business at such a young age. No, I’m not talking about the influencers on Instagram and YouTube who show off their rented lamborghinis, penthouses they rented on Airbnb, and claim they retired at the age of 17. But take Shark Tank, for example. Sometimes, the show features some young kids along with their parents. It’s amazing to see these kids give better pitch presentations than most adults. And some of them do end up making deals with the investors, which is great! But there’s one story that I believe tops them all.... (read more)

Author: Ellisen Wang

83. Putting a little thought into things goes a long way
August 25, 2021


Last month, I wrote an email with the subject line, “Never thought I’d see this on Linkedin.” And if you don’t know, I always take my daily emails and publish them on the blog page of my website, so I have an entire archive of daily emails there. But I also publish them in article directories for list building purposes. But according to their terms, other people are allowed to take my content and publish them on their own websites as long as they give credit, which I was fine with. Recently, I found a site that published my email about LinkedIn. But here’s the funny thing. ... (read more)

Author: Ellisen Wang

84. 10 Benefits of SEO Everyone should know
August 25, 2021


Advertising has transformed to at least one of the foremost demanding and crucial aspects of getting to run a business. This ultimately means the general success of your business goes to depend mainly on the effectiveness of your ad campaign . Below are the available SEO Services SEO Services Nowadays, online is where everyone's at, which is additionally the rationale why most businesses look to market their products or services online. to try to to that, one must have a business website which can run their internet marketing campaign. With an abundance of spam links and countless other w... (read more)

Author: Anish Sah

85. Another cautionary tale of big platforms screwing their customers over
August 24, 2021


Not that the industries themselves might be of interest to you, but what recently happened within them is probably worth knowing about. 1. Google decided that, starting September 1st, they will remove sugar dating apps from its Google Play Store. From what I read, they’re doing it simply to follow trafficking laws. 2. Onlyfans will ban explicit content from being published on their platforms starting October 1st. The reason why they’re doing it is to continue the working relationship between the platform and the banking and payment processing companies. But they also want to mak... (read more)

Author: Ellisen Wang

86. Man admits to being a digital pirate
August 23, 2021


In a certain Facebook group, someone shared his copywriting journey. Like a lot of stories, it started off with them being broke and could only afford to buy a $20 copywriting book. They landed a few clients and earned enough money to invest in more advanced copywriting courses. And that went on for a while. Earned money from clients, invested in courses, earned money, bought courses. The story went well until he mentioned that he bought a “pirate email course.” I wasn’t sure what he meant by that at first. Then he mentioned he bought the course at a huge discount... (read more)

Author: Ellisen Wang

87. An inside look into the life of wine tasters
August 20, 2021


During pre-COVID times, I’d go on event websites like Meetup and Eventbrite to attend local business networking events. Once in a while, I’d come across other casual events, wine tasting was one of them that caught my eye, because at the time, I didn’t know that was a thing. At one point, I did some for-fun research and learned the practice of wine tasting. Apparently, there’s a whole process wine enthusiasts go through to evaluate the quality of the wine. Coincidentally enough, I listened to a podcast episode that involved this topic. This man (We’ll call him Pat) use... (read more)

Author: Ellisen Wang

88. The prospect who thought copywriting was a magical skill
August 19, 2021


I once heard a story from a copywriter. A prospect asked him to write a million dollar sales letter for him. The copywriter said, “Okay, how many people are on your email list?” And he replied, “Oh, actually I don’t have a list.” “Okay...do you have a product?” “...No.” “Well, there’s nothing I can do for you then.” And that was the end of that conversation. A lot of people seem to think copywriting is a skill that’ll magically bring in sales. Even I was one of those people when I first heard about it. Admittedly, it was part of the reason why ... (read more)

Author: Ellisen Wang

89. The Key To Smart Branding
August 19, 2021


I know that for some new entrepreneurs, ‘branding’ can be a scary word. The ‘big guys’ spend millions on their branding efforts, so how can you possibly compete? In a word – consistency. You compete with consistency in your branding. I promise – a strong focused brand will attract the perfect customers to you like a magnet. So why is consistency the #1 best thing you can do for your branding? And how do you keep your branding consistent? Let’s jump in. Use Consistency For Better Branding To achieve business success, you need to know how to best leverage your website, socia... (read more)

Author: Susan Friesen

90. How to be a more selfish marketer
August 18, 2021


I saw a Twitter screenshot that caught my attention because it had to do with email marketing. ---------- I can't think of a more self-centered marketing statement than this: "Send more emails. It will definitely make you more money and if people unsubscribe then that's their loss." And yet I read or hear some version of it at least once or twice a month. ---------- So is sending more emails a selfish thing to do? In my opinion, yes. In fact, marketing in and of itself is selfish. When you’re marketing, you’re essentially promoting yourself, you’re promo... (read more)

Author: Ellisen Wang

91. LinkedIn user's Chick-fil-a story for attracting hundreds of views
August 17, 2021


There was a funny LinkedIn post I read, and it went like this: ---------- So I was in a Chick-fil-a drive through and the lady behind me continuously tooted her horn and flipped me off because I was taking too long to order. Once she ordered, I asked the cashier what did she get…it wasn’t much so I paid for her food. I continued to the next window and she leaned out of her window looking all crazy at me because the cashier told her I paid for her food. I know she was embarrassed so I avoided looking through the rear view mirror so we wouldn’t catch eye contact. ---------- ... (read more)

Author: Ellisen Wang

92. Man, is running fun
August 11, 2021


Last week, I decided to take my daily walks up a notch. It was too easy, and I wanted a challenge. So I started jogging. I started off with a light HIIT-like routine where I jog for 30 seconds, walk for 30 seconds, and repeat. And slowly, I increased it to 60 seconds. Then, I decided to test myself to see how long I can jog for without stopping. Turns out, quite a while. As long as I jog at a certain pace and remember to keep breathing, I’m good. At that point, running out of breath isn’t really the issue, it’s a matter of how long I can jog for until my leg muscles gi... (read more)

Author: Ellisen Wang

93. 7 Types of Video Content That People Actually Want to Watch
August 09, 2021


Commercial Video production is something that gives you a lot of knowledge about the subject in a very short time. And science has also shown that if we absorb as many things as we can see with our eyes and hear with our ears, they will help us to understand more.The advantage of this is that it is happening in every field. Many books are also being converted in video format in schools and colleges. Many people seem to be encouraged because all the concepts of children seem to be experienced through this video, Understand early. Videos teach you a lot and that's why people love them too.If you... (read more)

Author: Pushpa Srivastava

94. How Do I Find My Google Ad?
August 06, 2021


Understanding Google ads and why you might not find yours where you expect to I get it. You’ve invested money in Google ads (smart move!). And you see other people’s Google ads every time you browse the internet. So how come you never see your own ad? It’s a question we field from clients all the time. And there’s a simple answer. But first, to put you at ease: don’t worry. There is nothing wrong if your Google ad is not showing your own personal search results. In fact, this is often what you should expect. We’ll cover Google ads and SEM (search engine marketing)... (read more)

Author: Susan Friesen

95. (LLLT)Low-level laser therapy in acclerating orthodontic tooth
August 05, 2021


Orthodontic treatment is a way of straightening or moving teeth to improve the way they look and work. By distributing the pressure of the bite to all the teeth through orthodontic treatment, it also helps to maintain the long-term health of the teeth, gums and jaw joints. The length of treatment varies depending on the severity of the problem, with some taking a few months and others two and a half years. Most people can be cured in a year or two. It is therefore of great clinical importance to explore safe and effective adjunctive interventions to accelerate orthodontic tooth movement, achie... (read more)

Author: jason steve

96. Reasons why email is dead
August 04, 2021


On more than one occasion, I talked about why email is not dead and why the “marketing experts” who claim that email is dead or is going to be dead by a certain year are wrong. But today, let’s have a little fun and do something different. Let’s step into the shoes of the marketing experts and brainstorm some reasons why they’d say email is dead. Now, keep in mind that these reasons I’m about to list may range from reasonable, to debatable, to outright ridiculous. So without further ado, some reasons why I think marketing experts online claim email is dead are: 1. Thes... (read more)

Author: Ellisen Wang

97. "Don't be a secret agent"
August 03, 2021


Last week, I had a lovely coffee chat with a real estate agent in Connecticut. If my memory serves me correctly, he might be the first real estate agent I got acquainted with. But it was definitely one of the more fun coffee chats I had. This guy was a huge law of attraction person, and our conversation got to the point where he shared his vision board with me. And if it wasn’t so inconvenient, I would’ve offered to share mine as well. As we reached the end of our call, he left off with this piece of advice: “Don’t be a secret agent.” It’s a secret agent’s job to ... (read more)

Author: Ellisen Wang

98. The basics of Social Media Content Production
August 03, 2021


Your success on social media platforms completely depends on the content you are posting. Creating effective and highly engaging content is a challenging task nowadays. It’s competitive, engaging and attractive to grab your targeted audience's attention in one go. To overcome these hurdles, you need to mix the content type while preparing your content strategies. When you include different types of content in your marketing strategy, you’ll experience more engagement from your audiences.Here are a few types of social media content with some advantages and disadvantages in it. You’ll learn how ... (read more)

Author: Pushpa Srivastava

99. An important business lesson from the jazz world
August 02, 2021


I remember years ago, I took a class about the origins of Jazz. Sadly, since it was so long ago, I don’t remember much of what was taught anymore. Off the top of my head, the only things I remember learning were: Louis Armstrong and his unique, raspy voice. John Birks “Dizzy” Gillespie’s frog-like cheeks when he played the trumpet. And jazz improvisation. That last one is the most interesting to me, and it’s the thing I want to talk more about. Usually, jazz musicians would create melodies on the spot during their solo performances. But when I say on the spot... (read more)

Author: Ellisen Wang

100. This rant may or may not make me sound like an anarchist
July 30, 2021


There was a video a friend of mine watched. I don’t exactly remember what the video was, but there was a phrase from it which was, “There’s no such thing as true freedom. No matter what you do, you’re always going to be bound by something.” A pretty bold statement indeed, but it’s true. Think about it. There are laws and regulations that prevent us from being able to do certain things like committing crime, obviously, but also things like creating monopolies. There are also existing laws that are more on the ridiculous side. For example, In Alabama, it’s... (read more)

Author: Ellisen Wang



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