Amazines Free Article Archive
www.amazines.com - Tuesday, June 15, 2021
Read about the most recent changes and happenings at Amazines.com
Log into your account or register as a new author. Start submitting your articles right now!
Search our database for articles.
Subscribe to receive articles emailed straight to your email account. You may choose multiple categories.
View our newest articles submitted by our authors.
View our most top rated articles rated by our visitors.
* Please note that this is NOT the ARTICLE manager
Add a new EZINE, or manage your EZINE submission.
Add fresh, free web content to your site such as newest articles, web tools, and quotes with a single piece of code!
Home What's New? Submit/Manage Articles Latest Posts Top Rated Article Search
Google
Subscriptions Manage Ezines
CATEGORIES
 Article Archive
 Advertising (133480)
 Advice (161407)
 Affiliate Programs (34767)
 Art and Culture (73785)
 Automotive (145661)
 Blogs (75328)
 Boating (9851)
 Books (17222)
 Buddhism (4128)
 Business (1329467)
 Business News (426424)
 Business Opportunities (366398)
 Camping (10968)
 Career (72783)
 Christianity (15849)
 Collecting (11638)
 Communication (115071)
 Computers (241926)
 Construction (38929)
 Consumer (49837)
 Cooking (17074)
 Copywriting (6686)
 Crafts (18205)
 Cuisine (7545)
 Current Affairs (20425)
 Dating (45898)
 EBooks (19696)
 E-Commerce (48232)
 Education (185352)
 Electronics (83502)
 Email (6422)
 Entertainment (159841)
 Environment (28921)
 Ezine (3040)
 Ezine Publishing (5452)
 Ezine Sites (1550)
 Family & Parenting (110935)
 Fashion & Cosmetics (196507)
 Female Entrepreneurs (11850)
 Feng Shui (131)
 Finance & Investment (310508)
 Fitness (106374)
 Food & Beverages (62943)
 Free Web Resources (7942)
 Gambling (30224)
 Gardening (25175)
 Government (10545)
 Health (629618)
 Hinduism (2206)
 Hobbies (44060)
 Home Business (91592)
 Home Improvement (251061)
 Home Repair (46189)
 Humor (4835)
 Import - Export (5453)
 Insurance (45100)
 Interior Design (29588)
 International Property (3486)
 Internet (190991)
 Internet Marketing (146585)
 Investment (22853)
 Islam (1170)
 Judaism (1356)
 Law (80441)
 Link Popularity (4595)
 Manufacturing (20881)
 Marketing (99154)
 MLM (14137)
 Motivation (18225)
 Music (27013)
 New to the Internet (9496)
 Non-Profit Organizations (4048)
 Online Shopping (129650)
 Organizing (7807)
 Party Ideas (11853)
 Pets (38067)
 Poetry (2235)
 Press Release (12687)
 Public Speaking (5635)
 Publishing (7528)
 Quotes (2407)
 Real Estate (126636)
 Recreation & Leisure (95427)
 Relationships (87689)
 Research (16178)
 Sales (80338)
 Science & Technology (110268)
 Search Engines (23489)
 Self Improvement (153244)
 Seniors (6234)
 Sexuality (35998)
 Small Business (49288)
 Software (83015)
 Spiritual (23472)
 Sports (116105)
 Tax (7659)
 Telecommuting (34069)
 Travel & Tourism (307986)
 UK Property Investment (3121)
 Video Games (13381)
 Web Traffic (11751)
 Website Design (56840)
 Website Promotion (36604)
 World News (1000+)
 Writing (35793)
Author Spotlight
TAYLOR DENTAL

aylor Street Dental is a modern Family Dental Clinic, situated in the heart of West Pennant Hills. W...more
MARBLEPLUS AUSTRALIA

Marble Plus - Sydney & Brisbane's leaders in stone and marble tiles. We honour small and wholesale o...more
ELLISEN WANG

I'm Ellisen, nice to meet you! Obviously you're here because you want to know who I am. Wel...more
DERIK PARLEY

I’m Derik Parley 34yrs old from Australia. I am enthusiastic about taking up new challenges in life....more
PETER PHILIP

Peter Philip is a safari guide with Natural Track Safaris, based in Nairobi, Kenya. He has been arra...more


How To E-A-T Your Way to the Content Google Likes by Susan Friesen





How To E-A-T Your Way to the Content Google Likes by
Article Posted: 06/10/2021
Article Views: 98
Articles Written: 244
Word Count: 1149
Article Votes: 0
AddThis Social Bookmark Button

How To E-A-T Your Way to the Content Google Likes


 
Business,Female Entrepreneurs,Marketing
Follow These EAT Guidelines to Improve Your Website SEO You know what they say – you are what you eat.

Of course, when people say this, they’re usually discussing your diet, and how your food choices impact your health.

But what about the health of your website?

Turns out what your website ‘eats’ plays a big role, too!

I’m talking, of course, about EAT, part of Google’s new search guidelines. If you want to create content that Google likes, then you MUST follow EAT!

EAT stand for three important criteria that Google uses when evaluating your site:

Expertise Authority Trustworthiness Going forward, businesses looking to attract more web traffic will have to consider Google’s EAT guidelines.

Not sure how to do that? Don’t worry. Like with all things about search engine optimization (SEO), we’ve got your back.

Keep reading to understand these guidelines, plus how to use EAT to make your website a whole lot better.

Understanding Google EAT EAT is one of the metrics that Google can use to assess the quality of a site. Let’s break down what they’re looking for explicitly in each category.

1. Expertise You wouldn’t ask your dentist to change your oil. We all know that expertise matters, and that includes on the internet.

So Google also likes to determine the expertise of the creator of a website, to see if they’re a right fit for the types of questions being searched.

That means Google likes to see proof that you are indeed an expert in your field (and don’t worry – we’ll cover ways to do this below).

2. Authority Authority takes expertise a step further.

Imagine you’ve been secretly making cupcakes for 20 years, and you’ve perfected your recipe. You would certainly have some expertise in cupcake making (lucky you!).

But if no one’s ever tasted your cupcakes, then you wouldn’t be an authority in the cupcake world. No one would be looking to you for your advice or recipes.

The same goes for websites. It’s great to have a lot of high-quality content on your website. But Google is looking for ways to determine if other people actually value that content.

Ultimately, Google wants to showcase websites with recognized authority in their field.

3. Trustworthiness And like you’ve probably already guessed, it’s important Google sees you and your website as trustworthy. That means they will reward content they believe is honest, accurate and true.

Again, we’ll cover how to boost your EAT below.

But first, note that EAT is especially important for websites that deal with issues like your health, your finances and your safety. Nicknamed YMML (‘your money and your life’), these are areas where serving up the right results really matters, with sometimes life-or-death stakes.

So Google is much more critical of YMML sites than of others.

That’s why when we work with clients like Naturopathic Dr. Jennifer Bunzenmeyer, we make sure we follow every best practice to an absolute ‘T.’

By using proper SEO strategies and following EAT principles, eVision Media helped Dr. Jennifer increase her first page ranking from 2 focus keywords to 37 in just two months.

READ: Your Guide to SEO Trends for 2021

Search engine optimization is the process of attracting organic (free) traffic from the search results in search engines. You want people who are typing keywords relevant to your business into the search engines to see your site right away.

If your business doesn’t appear high up in the organic results, potential clients won’t even know you exist, and they’ll go to a competitor.

Here are 3 important SEO tips you need to know now.

Read more on our website.

Why Is EAT Important for SEO? To understand how Google SEO works, you first have to understand Google’s goals.

Remember (and believe it or not), Google has competition. There are other search engines out there.

So Google’s goal is to be the best search engine available so they continue to dominate internet search (they’re currently at 92.18% of all internet searches, so clearly, they’re doing something right!).

In order to reach this goal, Google has to consistently show the best results for whatever keyword someone happens to be searching for. They want to make sure they’re serving up search results that answer their user’s questions with high-quality content.

Because if they stop serving up good results, people will stop using them.

And it’s that ‘high-quality content’ piece where EAT comes in.

Thankfully for business owners, EAT dovetails with what should already be important elements of your brand.

To be successful in any business venture, you need to position yourself as a trustworthy, authoritative expert. So the more you can create great content, that both your audience and Google will love, the better your website will perform.

How To Improve Your Website Credibility and Authority So how to create content that Google likes? Think about the EAT of your website, and let that inform your content, marketing and branding decisions.

For example, to help improve authoritativeness for our client TruWood, we’ve included lots of testimonials and customer feedback on his website

To improve your EAT rating, consider the following tips: Do good keyword research to ensure you’re providing exactly the type of content your audience is searching Become a quality author by being active on social media, engaging with other influencers, and writing guest posts on other sites

Make sure your website includes reviews and testimonials Make sure your business information is clear and easy to find and includes your company history, along with team bios and a stellar Contact page.

Include links on your site to other authorities (like we linked to this authority site earlier in this post), and internal links (like this one to our blog page) that help Google understand the structure of your site.

Try to make sure there are no grammar, broken links or factual errors on your site.

Ultimately, you want to make it crystal clear who you are and what your company is about – along with why you’re the true excerpt in your field.

And (how many times do we need to say it?), content is still king, and will always be king!

So one of the best ways to ensure you’re following all these steps is to ensure you’re regularly putting out quality content on your blog.

Ultimately, building a good SEO website takes research and work. Staying on top of best practices for Google is a full-time job.

That’s why hiring a specialist will give you the best ROI for this important business investment.

Don’t expect to be an overnight success, but by working with a digital marketing agency like us, you can help ensure you’re consistently putting out content that Google will favour.

Our team can get your website fully SEO optimized for optimal results. Contact us for a free estimate now.

To your business success, Susan Friesen

Related Articles - google eat guidelines, website seo, seo for websites, google seo,

Email this Article to a Friend!

Receive Articles like this one direct to your email box!
Subscribe for free today!

 Rate This Article  
Completely useless, should be removed from directory.
Minimal useful information.
Decent and informative.
Great article, very informative and helpful.
A 'Must Read'.

 

Do you Agree or Disagree? Have a Comment? POST IT!

 Reader Opinions 
Submit your comments and they will be posted here.
Make this comment or to the Author only:
Name:
Email:
*Your email will NOT be posted. This is for administrative purposes only.
Comments: *Your Comments WILL be posted to the AUTHOR ONLY if you select PRIVATE and to this PUBLIC PAGE if you select PUBLIC, so write accordingly.
 
Please enter the code in the image:



 Author Login 
LOGIN
Register for Author Account

 

Advertiser Login

 

ADVERTISE HERE NOW!
   Limited Time $60 Offer!
   90  Days-1.5 Million Views  

 

Great Paranormal Romance


LAURA JEEVES

At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
TIM FAY

I am not a writer nor am I trying to become a writer. I am an average person with average intelligen...more
ADRIAN JOELE

I have been involved in nutrition and weight management for over 12 years and I like to share my kn...more
STEVERT MCKENZIE

Stevert Mckenzie, Travel Enthusiast. ...more
STEVE BURGESS

Steve Burgess is a freelance technology writer, a practicing computer forensics specialist as the pr...more
GENE MYERS

Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
SUSAN FRIESEN

Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media...more
PAUL RICE

hello everyone l been on the net since 2000 and enjoy my work l work as an affiliate and also have w...more
HELEN STEPHENS

I love to research products and write reviews only high-quality useful products. ...more
JAVIER VBOIX

For the time being just a newbie in the Insurance Industry but a quick learner, soon-to-be expert Ja...more

HomeLinksAbout UsContact UsTerms of UsePrivacy PolicyFAQResources
Copyright © 2021, All rights reserved.
Some pages may contain portions of text relating to certain topics obtained from wikipedia.org under the GNU FDL license