No one can deny the influence of the new marketing tools for the growth sale in every business. In the current business era one of the most workable tools is exit intent popup technology in which popups are used that overlays the online entrepreneurs to re-engage the visitors that are near to leave the website. Re-engaging activity will start when visitor perform navigation activity.
Exit popup software technology works on a special designed algorithm that has ability analyze the behavior of the visitor and detect when user shows interest to leave the website. This marketing software detects the movement of the mouse, when the user is near to click the back button an attractive message written on GUI window appears that tries to convince the visitors to purchase the product. Sometimes an attractive promotion message is written on the window to divert the attention of the visitors.
There are more than one uses of exit intent technology that can benefit the e-commerce company.
1. Develop a New Flavor in Business Deal
If a visitor lands on your website through organic search, the most likely he will be interested in your product but due to some reasons he doesn’t purchase your product and he wants to leave your website to purchase a similar product from your competitor website. At same time a popup window with the discount message can change his mind and he can purchase your product.
2. Amalgamate Information
The beauty of the exit intent technology is to re-engage the visitors to capture its personal information for longer use in coming days. In short the business owners develop their email list for marketing purpose. If your contact with the website visitors is increasing in each coming day, the probability of increase in the purchase is high in future.
Gotodesigno exit intent popup software dish up a chance to the users to create their own popups to create their own relative e-mail list for future marketing campaign.
3. Exert Pressure
It is very difficult to judge the customer behavior. As online entrepreneur, we create such pressure at the shopping stage and encourage the customer to buy the product. Online shopping is often “impulse purchase” that is type of shopping in which shoper goes for shopping without considering the other product. This shopping is done very quickly.
The every effective strategy for exit intent popup software is the use of countdown timer in which a visitor has to purchase a product in define period of time.
Related Articles -
exit intent software, Exit popup, exit intent popup,