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In today’s world, small businesses play an important role. The small businesses are using different sorts of techniques to bring customers throughout the world. In marketing of small business social media plays an important role in promoting the product of the country in other countries. Social Media has emerged as a major contributor towards the marketing. Businesses try to make their presence on the social media . According to the latest survey about the use of Social Media it is seen that the Internet users spent 20% of their time on the social media. The Internet surfers use Social Media mostly other than the constructive search on the Internet. The most important site on the social media is Facebook. The first strategy for small businesses is that they make their business page on the Facebook. There are millions of small businesses and sole proprietors put their products on the Internet. Everyone has the choice of getting registered on the Internet and people of similar liking will like your page. This strategy is very helpful in introducing new products in the market. The next most important social media site is Twitter. The persons who are concerned with the product details would get the updates if they have subscribed to the following company’s Twitter page. There are daily updates of the products that are published daily on the Twitter site. The related customers can get the product details, promotions, discounts, product reviews, customer satisfaction and other related promotions. The customers liking the product want to stay updated about the product related promotions. The third most important social media site is LinkedIn. It is a great website that is used by most business houses to connect the similar interest liking people. If the business companies had made their account on the LinkedIn, it helps them a lot in increasing the number of customers. This will help in getting the targets made by the companies. The clients can get the latest updates on the LinkedIn account.
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