Amazines Free Article Archive
www.amazines.com - Thursday, November 14, 2019
Read about the most recent changes and happenings at Amazines.com
Log into your account or register as a new author. Start submitting your articles right now!
Search our database for articles.
Subscribe to receive articles emailed straight to your email account. You may choose multiple categories.
View our newest articles submitted by our authors.
View our most top rated articles rated by our visitors.
* Please note that this is NOT the ARTICLE manager
Add a new EZINE, or manage your EZINE submission.
Add fresh, free web content to your site such as newest articles, web tools, and quotes with a single piece of code!
Home What's New? Submit/Manage Articles Latest Posts Top Rated Article Search
Google
Subscriptions Manage Ezines
CATEGORIES
 Article Archive
 Advertising (133320)
 Advice (160854)
 Affiliate Programs (34735)
 Art and Culture (73688)
 Automotive (145678)
 Blogs (75052)
 Boating (9840)
 Books (17122)
 Buddhism (4124)
 Business (1328517)
 Business News (426309)
 Business Opportunities (366263)
 Camping (10961)
 Career (72734)
 Christianity (15843)
 Collecting (11637)
 Communication (115055)
 Computers (241954)
 Construction (38996)
 Consumer (49680)
 Cooking (17061)
 Copywriting (6567)
 Crafts (18204)
 Cuisine (7538)
 Current Affairs (20387)
 Dating (45776)
 EBooks (19687)
 E-Commerce (48204)
 Education (185250)
 Electronics (83496)
 Email (6392)
 Entertainment (159830)
 Environment (28937)
 Ezine (3039)
 Ezine Publishing (5446)
 Ezine Sites (1550)
 Family & Parenting (110900)
 Fashion & Cosmetics (196389)
 Female Entrepreneurs (11842)
 Feng Shui (130)
 Finance & Investment (310270)
 Fitness (106096)
 Food & Beverages (62867)
 Free Web Resources (7938)
 Gambling (30225)
 Gardening (25105)
 Government (10513)
 Health (629505)
 Hinduism (2205)
 Hobbies (44039)
 Home Business (91556)
 Home Improvement (251348)
 Home Repair (46126)
 Humor (4823)
 Import - Export (5453)
 Insurance (45130)
 Interior Design (29546)
 International Property (3485)
 Internet (190983)
 Internet Marketing (146334)
 Investment (22824)
 Islam (1167)
 Judaism (1356)
 Law (80486)
 Link Popularity (4591)
 Manufacturing (20842)
 Marketing (98770)
 MLM (14136)
 Motivation (18213)
 Music (27002)
 New to the Internet (9479)
 Non-Profit Organizations (4048)
 Online Shopping (129616)
 Organizing (7803)
 Party Ideas (11855)
 Pets (38080)
 Poetry (2234)
 Press Release (12673)
 Public Speaking (5618)
 Publishing (7523)
 Quotes (2407)
 Real Estate (126620)
 Recreation & Leisure (95271)
 Relationships (87458)
 Research (16158)
 Sales (80321)
 Science & Technology (110218)
 Search Engines (23453)
 Self Improvement (153098)
 Seniors (6232)
 Sexuality (35942)
 Small Business (49284)
 Software (82995)
 Spiritual (23465)
 Sports (116079)
 Tax (7658)
 Telecommuting (34066)
 Travel & Tourism (307374)
 UK Property Investment (3121)
 Video Games (13428)
 Web Traffic (11727)
 Website Design (56822)
 Website Promotion (36567)
 World News (1000+)
 Writing (35769)
Author Spotlight
ALFRED MEARS

Former English Teacher; Musician (20+ years); Freelance Writer ...more
RAHUL VERMA

Rahul Verma, founder of the award-winning web development and digital marketing firm Digital SEO Com...more
ADRIAN JOELE

I have been involved in nutrition and weight management for over 12 years and I like to share my kn...more
CACEY TAYLOR

Im just a man who likes to be happy and see others happy. Im into home business, sports, family, and...more
ANISH SAH

My Name is Anish Sah, I am an Internet Marketing and SEO Expert, Social Media Guru and young Entrepr...more


How to Make the Most of Email Marketing by Bill Thomas





How to Make the Most of Email Marketing by
Article Posted: 03/21/2010
Article Views: 260
Articles Written: 86
Word Count: 645
Article Votes: 0
AddThis Social Bookmark Button

How to Make the Most of Email Marketing


 
Internet Marketing,Marketing,Email
Email has become one of the most popular channels of marketing in the world. Advertisers are attracted to email marketing because it allows them to communicate directly with users and it is much cheaper and faster compared to direct mail advertising. In order to save money, more businesses are resorting to email marketing because it has the ability to acquire customers and maintain relationships with them.

One of the numerous advantages of email marketing is that within days of its establishment, results can be analyzed and necessary actions decided upon. The entire cycle of an email campaign is indeed much shorter than direct mail marketing campaigns.

Advertisers can utilize email strategies that are personalized and combine or align them with their traditional mail marketing plans in order for them to achieve campaign goals. Permission email marketing, or opt-in email marketing is a way of advertising where the recipient of an email containing an advertisement has given permission to receive it. It is an effective method, since in theory, the person who is about to receive the email is anticipating the advertisement, and therefore, he or she will not simply delete it and will take the time to read the ad.

There are several challenges faced by email marketing in the present. Many people are getting victimized by spamming. To offset this problem, the use of filtering and blocking software has proliferated immensely. In fact, most ISP's have implemented email security features that can greatly impact email marketing and its effectiveness.

The following suggestions should help advertisers avoid problems and maximize their campaigns:

1. Details should be provided for the lists When subscription links are accessed. For instance, when clicked links can lead into a page where users can see details on the kind of communication they will receive from advertisers. Instructions on what to do with the information should also be included.

2. Use double-opt in subscriptions Double opt-ins protect people who did not sign-up to a particular kind of subscription by alerting them if someone tries to send them unsolicited email.

3. Install security for mailing lists. At the minimum, lists should be password-protected. If possible, store lists somewhere that is not connected to the network. This will reduce the risk of getting hackers and viruses in the lists.

4. Avoid co-registrations. A lot of marketers are making use of co-registration to boost their lists, but what they do not know is that it is a very dangerous practice. Co-registrations offer users with forms from different web sites that offer to provide communications through email coming from various merchants that are related to different fields of interest. What users of this practice should know is that co-registering increases the chances of getting spam complaints from their customers.

5. Avoid using red flag words words like discount, free, special, bonus and other words that are often used by marketers for their emails. Email containing too many of these 'flag' words can quickly send an advertiser's message to spam folders. Advertisers can test if their email can get past the spam filters by creating an account in Yahoo, for instance, and then sending the email to an intended address, and check to see which folder the email winds up in.

While it requires a little more effort to implement these strategies, it is worth it in the end. With the proliferation of email filters and spam complaints, the advertiser needs to do everything they can to avoid having their email wind up in a SPAM filter, or worse receive a SPAM complaint.

Bill Thomas contributes articles on business, life and other topics. Learn how to create residual income from home with this unique Home Business Opportunity. For tips on earning income on the Internet, visit Bill's blog at Earning Income on the Internet

Related Articles - email marketing, internet business, internet marketing, home business, earn money, business, marketing, advertising, email strategies, ,

Email this Article to a Friend!

Receive Articles like this one direct to your email box!
Subscribe for free today!

 Rate This Article  
Completely useless, should be removed from directory.
Minimal useful information.
Decent and informative.
Great article, very informative and helpful.
A 'Must Read'.



 Author Login 
LOGIN
Register for Author Account

 

Advertiser Login

 

ADVERTISE HERE NOW!
   Limited Time $60 Offer!
   90  Days-1.5 Million Views  

 

Great Paranormal Romance


STEPHEN BYE

Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through The...more
LAURA JEEVES

At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
GENE MYERS

Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
STEVERT MCKENZIE

Stevert Mckenzie, Travel Enthusiast. ...more
KIRAN KAUR

Kiranpreet (Kiran) Kaur, D.D.S., who received her Doctor of Dental Surgery degree from the prestigio...more
MICHAEL BRESCIANI

Rev Bresciani is the author of two Christian books. One book is an important and concisely written b...more
STEVE BURGESS

Steve Burgess is a freelance technology writer, a practicing computer forensics specialist as the pr...more
SUSAN FRIESEN

Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media...more
TIM FAY

I am not a writer nor am I trying to become a writer. I am an average person with average intelligen...more
JOANNA MORGAN

Joanna Morgan has a huge passion for making money online from home and enjoys traveling around the w...more

HomeLinksAbout UsContact UsTerms of UsePrivacy PolicyFAQResources
Copyright © 2019, All rights reserved.
Some pages may contain portions of text relating to certain topics obtained from wikipedia.org under the GNU FDL license