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Set Up Exclusive Product Browsing and Catalog Browsing with Magento by Fabiola Groshan





Set Up Exclusive Product Browsing and Catalog Browsing with Magento by
Article Posted: 02/03/2011
Article Views: 304
Articles Written: 9460
Word Count: 514
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Set Up Exclusive Product Browsing and Catalog Browsing with Magento


 
Business
Setting up of Product Browsing with Help of Magento

The highly flexible merchandising engine of Magento allows you to set up product catalogs without much effort or knowledge of complicated software programs. You can increase your average order values quite easily with cross-sell, up-sell, and other related tools of Magento. You can create multiple images for each product, with zooming in capability for each product image. You can offer product reviews, stock availability, selection of product options, and simultaneous viewing of grouped products. These facilities are complemented by setting up features of related products, adding a product to wishlist, and sending information on a product by email to a friend. These exclusive features help set up powerful and enjoyable product browsing for the visitors. Your average order values and conversion rates can skyrocket if you use the above product browsing tools of Magento judiciously and with imagination.

Setting up of Catalog Browsing with Help of Magento

The highly flexible frontend templates of Magento provide you robust feature sets and help you in creating effective and usable catalog browsing facilities that can be customized the way you desire. Magento comes with exclusive features like layered navigation, reviews & ratings, and product comparison so that the visitors to your website can find the right products that they seek to purchase. Magento provides you catalog browsing tools like up-sells, cross-sells and related items, along with list of recently compared products. Visitors can take a look at product reviews, filter products by special product tags, list products in list or grid formats, and use cloud facilities for popular search terms.

Additional Features in Magento for Catalog Browsing

Magento helps you in creating layered or faceted navigation in your site so that the visitors can filter products either in categories or in search results. Magento contains a static block tool for creating separate landing pages for different categories. You can assign variety of designs for each level of category or product. You can configure search feature with exclusive auto-suggested terms. Visitors can compare products with consummate ease and go through the products that they had viewed recently with just a click. Another unique feature is Magento is breadcrumbs.

Exclusive Features for Catalog Browsing in Magento Enterprise Version

If you are thinking of operating at a massive scale with special marketing campaigns, then you must go in for the Magento Enterprise version. The Enterprise version allows you to set up unique category access permissions, invitations, and events for private sales. Moreover, you can also set up limited access to catalogs, with purchase permissions and category views for specific groups of customers. You know very well that you should offer something extra to your visitors so that the conversion rate is at its maximum. Magento Enterprise is the right option for you to achieve this. Only Magento is able to offer you above types of highly flexible frontend templates so that your site can stand out in the fierce competition in online marketing.

For more resources about ecommerce or about erp please visit this page http://www.linkosolutions.com/.

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