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Decryption Shun brand of herbal tea brand planning - brand herbal tea along, brand planning - Food by e55he swrzsnb





Article Author Biography
Decryption Shun brand of herbal tea brand planning - brand herbal tea along, brand planning - Food by
Article Posted: 04/08/2011
Article Views: 80
Articles Written: 2033
Word Count: 835
Article Votes: 0
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Decryption Shun brand of herbal tea brand planning - brand herbal tea along, brand planning - Food


 
Business,Business News,Business Opportunities
Origin: heaven and who shun the birth card Sweden in Group and Wong Lo Kat behind the GPH is very similar to all medicine started to produce and manage drugs, mainly senior nutrition, Sweden in the past ten years ahead of amino acids, amino acids of the first brand in China in Jiangsu, Zhejiang and market reputation.

Capital as strong professional background and health products R & D Manufacturing Group, Switzerland on the basis of very great importance to the health industry, and Herbal tea Comply with the Swiss in the "big health" idea industry, the Group's strategic position is very consistent, but also to attract investment in the group behind the shareholders, are very promising herbal tea large industry. "A strong capital support, to develop industrial distribution; sustained and healthy development, to ensure lasting forever!."

Enter the herbal tea industry is most important is start winning, decided to start the terminal, the fate of the beginning of the decision. Wanglaoji the former, "I'm afraid lit" position seems to be insurmountable mountain. How can we name, location, brand declared Advertisement Language, packaging, spokesperson, TV commercials every relevant regarded well beyond the root of all want to imitate the second opponents do? To whom the task of brand building? Swiss-year invitation to the Xiepei Lun, Xie Peilun embrace.

2008 4 17, Xie Peilun to beautiful Lake Tai, Ling Shan Buddha next to the expectations of everyone in the full set of core ideas, including brand name, the core value proposition, brand announcement and advertisement, brand ambassador and even TV advertising creativity and drive have their hearts out, a "smooth" the word ripple, the stimulation of the results is that both sides hit it off. June 6 cis card registration, the company was formally established; Xie Peilun team rolls brand teams work closely with a half months of the operation of efficient, completing the spokesman concluded, the television and print advertising photography, packaging design, investment planning design of the General Assembly of all front end work, 6 25 Shun brand new listing cum herbal tea market Business Alliance Conference held in Jiangsu and Zhejiang, a super herbal tea brand kicked off!

Last we can proudly tell you that: heaven and man, Shun brand was born! In 2008, after the Chinese test of the "Shun" dramatic increase in thirst, day secret need to "smooth", Chinese "Shun culture" to promote! Chinese "Shun" brand was born Ling Shan Buddha next to follow! Pray that the Chinese entered the good times! The world needs smooth, smooth up to the Chinese people! Emotional warmth, light heart! The success of brand planning

Shun actually followed Xie Peilun agency has been advocating the "King of Road": Take the situation, Mingdao, excellent technique. Tendency is the insight and grasp of the times, industry trend, seize market opportunities; Ming is to find and grasp the law, industrial law, laws of the market, brand law, communication law, the people rule; excellent technique is to optimize methods and means. Now it is thin to have been.

Orientations of articles: homeopathic sky What is taking potential? What is the situation get? Get insight into the potential that the times, industry trend, to seize the market opportunity with them. Potential development of herbal industry is now as good as, herbal tea has gone beyond cola drinks become the first category, and now the West also like Chinese herbal medicine, Chinese medicine, with the rise of Chinese power and cultural revival, it can become the world's No. 1 beverage products class.

1. Soon the industry trend can not be stopped 2007, the herbal tea beverage Sell Total volume exceeded 5 million tons, to replace Coca-Cola became the first soft drink sales. 2010 annual sales of herbal tea are expected to 25,000,000 tons, more than Coca-Cola's global sales to become the world's largest Beverages Do not. Market growth spurt herbal tea, herbal tea can be guarded 50 billion yuan in the super markets! In this enormous market segmentation own a piece of cake, this is the chance for a smooth brand of herbal tea.

Current home, only the first brand of herbal tea, in three to five years to decide who is the second brand (at least the second half of one brand market share). Although Wong Lo Kat herbal tea to create a packaging category, but a herbal tea beverage market, "Wang" dominate is not normal, normal is to break a "king" dominate, should reflect the mature industry Big Three (3R) rule !

Along the shoulder of a giant card is Abstract peach, very grateful for the pioneering of Wong Lo Kat Power! Shun brand goal is not to compete with the Wong Lo Kat, but the coexistence and win-win, Baotuan bigger and stronger this major industry and large market.

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