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Common Small Business Marketing Mistakes by Cleo Gib
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Common Small Business Marketing Mistakes |
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Business News
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Starting and running a successful small business is no easy feat and it takes endless hours of time and energy. But what makes the difference between a successful small business and an unsuccessful one is usually marketing. Every business needs to develop a successful plan for marketing their product or service or else the business will not thrive. Here are a few common marketing mistakes that small business make while running on a tight budget. A common mistake made by new small businesses is not developing a marketing plan. A marketing plan helps you set real goals for your company and creates a way for you to achieve them. Some new business owners jump into business without thinking about the bottom line. Your marketing plan is your road map to success. Another common mistake is not developing a clear marketing message. Sometimes new businesses don't want to spend the money on professional designers or copywriters to help make the message clear. In addition, new businesses with international clients may not want to spend money for professional document translation services and this can also lead to confusion in the marketing message. Spend the money to market your product well and make your message clear. Another common mistake is not defining a target audience. You need to figure out what type of person your product and service is designed to attract and create a marketing message that targets that person. Don't waste time targeting an audience that doesn't want what you're selling. By avoiding these common marketing mistakes you can make sure your business stays on target for success. Multiling is a document translation services. For more info visit http://www.multiling.com
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