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Organic beauty products. Who would have thought about it twenty, even ten years ago? Beauty products were beauty products and that was it. Sure there was some talk about all the "bad" things used in the literally hundreds of thousands of beauty to line the market shelves, but only the very hardcore enthusiasts of these things took much notice of these claims. Everyone else stuck with their normal beauty routines, the consequences of using potentially harmful chemicals and the like on a daily basis, negligible in the face of looking like a hag to put it mildly. With the turn of the millennium however the tides have changed and the theme now most widely utilized is that of "natural". Anything and everything natural is in, and this includes organic beauty products. People are taking a keener interest in their health, what they put into their bellies, and what they put on their bodies. This means many people are turning towards more natural in just about every aspect of their lives, and in a regulated market such as the organic food market, this is all fine and good. But what happens when the mega-million dollar beauty products industry decides to go organic? Mass consumer frenzy to go all natural, and get the latest in organic beauty products to hit the shelves. The problem here is not that there are organic beauty products, but that there isn’t a regulatory body to oversee what exactly "organic" constitutes when it comes to organic beauty products. This isn’t to say that all beauty products labeled "organic" are fraudulent, only that some of these products don’t necessarily have more than a small fraction of dubiously labeled organic products, and yet these products too can take advantage of the entire health craze and call their products, organic beauty products. This is consumer deception at its worst, but there’s nothing that can be done about it at the moment. With organic beauty products selling like hotcakes, it won’t be too long before someone calls a halt to this free-for-all in indiscriminate labeling. But until then it behooves us, the consumer to be wary of what exactly it is that we’re shelling out extra money for, because without a doubt we are paying more for products which are labeled as organic. And while this is alright if the organic beauty products we buy are genuine, there really is no point in spending our hard earned cash on the same product we bought ten years ago without the organic labeling! The key here is to be aware of what we’re buying and where we can likely go wrong. In the end however, when push comes to shove and the organics part of organic beauty products really does live up to its name, there will be no stopping the masses from buying something that is not only good for them but that also makes them look good. Muna wa Wanjiru is a Web Administrator and Has Been Researching and Reporting on Organic Foods for Years. For More Information on Organic Beauty Products, Visit His Site at Organic Beauty Products
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