Although there are many free ways to market your business on the internet, these three techniques will do far to help you connect with your audience and get the traffic you want. The reason is that these techniques are taken from the most visited websites on the internet: Google, Facebook, and YouTube. If you want to get the most from your marketing, then here is how to get started. 1. Search Engine Marketing Google is still the most popular website on the internet. It receives 80 percent of the search traffic search engines receive. This makes it the most dominant search engine online. If you want to get the most from Google, then you'll want to do some simple things that will give you big results. Create a sitemap. A sitemap is an index of all the pages on your website. If you use Wordpress, or some other type of content management system, you can use some type of plugin to automatically generate your sitemap for you. Submit your sitemap link through Google Webmaster Tools. You will need an account, and you'll have to verify you own the site, but this is a simple thing to do. When you are creating content for your website, optimize it by using the right keywords. You want to use keywords that searchers are searching for. Google Adwords Keyword Tool can help you find the right keywords. Write optimized content, but don't go crazy because search engines don't buy. People buy, and so you want to create content that is optimized for the search engines but interesting and helpful to your readers. 2. Social Marketing There are several sites you will want to focus on here: Google+, Facebook, Linkedin and Pinterest. These sites have hundreds of millions of members, so it's a given that you will find plenty of people in your market. Focus on creating profiles that will help others find you. Tell them about your business. Post regular updates to these sites. Create interesting content that readers will want to read. Put buttons on your websites so visitors can connect with you. Connect with others in your industry and audience. This will lead you to more traffic and sales. 3. Video Marketing YouTube is the most popular video site on the internet. It receives 65 percent of the traffic for video sites. This doesn't mean you shouldn't focus on other video sites. You want to distribute your content as widely as possible because you want to reach as many in your target market as possible. Other video sites may actually send you more traffic depending on their focus, so do your research. The key here is to create a profile with all your information. Include a link to your website, and create interesting videos. Creating video is really not that hard because there are plenty of free tools and tutorials available to help you create compelling video. Like these tips? Then visit my internet marketing blog for articles, videos, and other free content to help you market online. Connect with me on the social sites. Visit Killer Marketing Arsenal to get your free internet marketing membership.
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