Gone are the days when a company would share its profile only through brochures and snail mail. In the era of the internet, a website helps organizations and individuals alike to promote their website at a reasonable cost. However, to enforce one’s marketing strategy, one needs an excellent website revitalization strategy. What is website revitalization? It is changing your website’s look, content or adding new features to your website. The way a company keeps revitalizing its brand, product or service, likewise, the company should revitalize its website from time to time. Here are some tips straight from expert web designers: 1)Add a blog: A blog is online journal in which an organization or individual use it to update its readers about the latest news. In Search Engine Optimization, a website that contains a blog is ranked higher than a website without a blog. A blog should be updated regularly so readers keep visiting the blog for the latest news and updates. Most successful websites have corporate blogs about their products and services. A blog can also help gain valuable feedback and complaints from customers. 2)Add social networking buttons: It is the world of social media today. Individuals prefer using social networking websites like Facebook, Twitter and Google+ to keep in touch with their family members and friends. Today, these websites are also used for viral marketing. For example, the Facebook “like” button can increase traffic to a particular website or blog. Website revitalization would be incomplete without the presence of social networking buttons. 3)The organization’s website should tell a story about its employees, culture and beginnings: Good content is very important in a website. Consumers want to learn about their favorite products and services. Most companies don’t share personal accounts about their culture. However, they should do it in order to hook their consumers to their websites. You don’t need expert website designers to add personal accounts about the company. 4)Utilize website designers and regularly change the layout of your website: Regularly changing the websites improves the website’s search engine optimization. Expert website designers can give your website an upbeat look. On a final note, a website is the key to not only communicate to regular consumers, but also to attain new consumers. If your company needs expertise on website revitalization, then visit http://www.revolutioncreatives.com/ for more information.
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