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Innovative "capture the tag" promotion returns for a second run - China Silicone Cable Winder by qrt etget





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Innovative "capture the tag" promotion returns for a second run - China Silicone Cable Winder by
Article Posted: 02/09/2013
Article Views: 53
Articles Written: 2163
Word Count: 632
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Innovative "capture the tag" promotion returns for a second run - China Silicone Cable Winder


 
Business,Business News,Business Opportunities
05/18/12 -- Last year, a highlysuccessful treasure hunt contest called " Capture The Tag " engaged a wide range of Generation X and tech users to round upMicrosoft Tag and video-based clues in pursuit of $15,000 in prizemoney plus iPads. The tags were evenly distributed throughoutOlympia in 20 area retail businesses and other high trafficlocations. Capture The Tag is back for an encore, with thepromotion running 12:00 pm noon Pacific Daylight time May 4th, 2012until June 22th, 2012 at 1:00 pm Pacific Daylight. Also, this yeartags will be posted online for some locations in addition to thebusiness locations.

This will allow those tags to be captured fromthe computer monitor or tablet screen using your phone. Conceived by O Bee Credit Union , the contest is co-sponsored this year by O Bee, 94.5 ROXY , The Olympian , America's Credit Union , The Washington State Department of Financial Institutions , Showcase (The Magazine for Artful Living) , Helix Group , Mobility Media Design, plus seven of the 28 local participatingbusinesses: Shipwreck Beads, Selden's Furniture, Olympia FarmersMarket, OLT VCB, Hartley Jewelers, Thurston Talk, and Vern FunkInsurance. "First and foremost, Capture The Tag is great fun for thecommunity," notes Lee Wojnar, Vice President of Marketing for O BeeCredit Union. "But last year, it also served a fantastic secondarypurpose -- providing a novel business boost to the local retaileconomy.

We expect even bigger results this year based on the buzzwe created in 2011." This digital age contest is very loosely based on the popularsummer camp game "Capture The Flag." However, in this version,"Capture The Tag" participants armed with their smartphones scanand collect 30 Microsoft Tags , 2D barcodes that connect real world objects to information andinteractive experiences when scanned via the Tag Reader app. TheTags (for 28 different participating businesses and some of theseincluding consumer financial education tags) play videos onparticipants' smart phones giving them clues to the location of thenext Tag, along with personal finance tips and advice, until theyfind or visit at least 20 participating businesses, either in thecommunity or at online sites. Participating businesses can offertheir own discounts and incentives as part of "Capture The Tag,"but no purchase is required to participate. Clues and contestinformation will also be featured on the sites of all theco-sponsors, as well as "Capture The Tag" Facebook and Twitter pages. Everyone who collects all 20 tags is invited to an end-of-contestTag Party, held at Huntamer Park, 618 Woodland Square LoopSoutheast, Lacey, Washington, on Saturday June 23, 2012 1:00 pm(PDT).

The drawing will be at 2:00 pm (PDT) and the winners will benotified on June 23, 2012 @ 2:30 pm (PDT). First prize is$10,000.00. Second prize is $3,000.00. Third prize is $2,000.00. Inaddition, five other entrants will win an Apple iPad.

Entrants have to be 18 years of age or older, but can sign up at CaptureTheTag.org , where they will find video instructions and contest rules. Thesite also provides a link to download scanning software to read the Microsoft Tags used inthe game. About O Bee Credit Union O Bee Credit Union (The Olympia Brewing Co. Employees and FamiliesCredit Union) was started February 15, 1955 by Ted McGill, whoworked in the bottle house of the brewery.

This full servicenon-profit credit union, owned by its members, has four brancheslocated in Lacey, Tumwater, Tenino, and West Olympia. Membership isopen to all Washington residents. Visit for more information about O Bee Credit Union. Image Available: www2.marketwire.com/mw/frame_mw?attachid=1988756 Add to Digg Bookmark with del.icio.us Add to Newsvine Contact: Chris Reisch O Bee Credit Union Phone: (360) 943-0740 Copyright @ Marketwire.

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