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The wave is here. The E-Wave which gripped the States a decade ago is now finding it’s roots in India and can be safely assumed to usher an era of couch-convenience where everything from cellphones to televisions are now ordered online and at your doorsteps in a week. India is now riding the dotcom scooter only that it is not nitrox powered. In this regime, how can gifting stay back? There has been a spate of e-commerce portals enabling you to send flowers, cakes, chocolates, soft toys and what not; the good thing this time around is that there has been an attempt by these players to drill a sense of professionalism and operational excellence in their day to day operations which is heartening. Cash-On-Delivery (or COD to those who are tuned in) has been a game changer in the Indian markets where the consumer pays for the goods when he has received them. Nice touch! Naturally, the Southern Sisters namely Bangalore, Chennai and Hyderabad have been pioneers in ushering this growth which should come as no surprise because of the heavy density of early adopters in these cities. Do you need to get a bouquet delivery in Chennai this evening? Or a chocolate hamper delivered in Hyderabad at midnight? Or go one better; get a guitarist to sing happy birthday to your girl in Bangalore today at 7 P.M – The boundaries are being stretched; the sky is the limit. With every oppurunity arise 2 characters; one is the responsible guy who knows that there are expectations from him and other is the slimeball from whom people keep their grandsons away from. Indian E-Commerce is following the same trend – the past 3-4 years have now separated the monsters from the good hearted giants. Though it is inevitable that in the long run, the giants maul the monsters down, we as consumers need to be aware of a number of fraudulent sites which have come up in the last year or so especially in the floral gifting category so as to make sure that we don’t get ripped off in the bargain. How can we make sure we don’t get scammed? This is what I would be taking in the posts to come. There are a lot many visual symbols to figure out a genuine portal from a scamster and we would be detailing the entire information in the next post. Till then, get some flowers in Bangalore, delivered on your girl’s doorsteps About: Bhavya writes for Flower Aura, India. FA is a specialist in delivering frshly cut flowers at your doorsteps. So the next time, you are looking to send flowers to Bangalore or flowers delivery in Hyderabad done right away, you know where to click to.
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