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Harris poll: more 18- to 24-year-olds say they'll pay extra for'green' products by ferujkll sdff
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Harris poll: more 18- to 24-year-olds say they'll pay extra for'green' products by FERUJKLL SDFF
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Article Posted: 03/01/2013 |
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Harris poll: more 18- to 24-year-olds say they'll pay extra for'green' products |
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Business,Business News,Business Opportunities
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Thirty-one percent of 18- to 24-year-olds say they takeenvironmental issues into consideration when making purchases,according to Harris Interactive, a number that has risen from 24percent in 2010 and 22 percent in 2009. Harris Interactive surveyed 2,451 US adults ages 18 and older, andfound that while concern and awareness around environmental issueshas slipped since 2009, this hasn t affected how consumers sayenvironmental issues influence their purchasing behavior. Theexception is young adults, ages 18 to 24, who are actually morelikely to consider the environment in their spending than before. In 2012, US adults are now less likely to do each of the followingin their daily life: Reuse things they have instead of throwing them away or buying newitems (65 percent in 2009 vs.
61 percent in 2012). Make an effort to use less water (60 percent in 2009 vs. 57 percentin 2010 and 2012). Buy food in bulk (33 percent in 2009 vs. 30 percent in 2012) Purchase all-natural products (18 percent in 2009 vs.
16 percent in2012). Purchase organic products (17 percent in 2009 vs. 15 percent in2010 and 2012). A quarter of US adults (26 percent) say that environmental issuesare either extremely or very important to them whendeciding which products or services to purchase.
This number,according to the poll, remains consistent across gender, geography,education and income. The percentage has moved little over theyears: 27 percent of US adults said environmental issues wereextremely or very important to their purchasing decisions in 2010and 26 percent said the same in 2009. Americans also show a preference for products and services that are green, with 79 percent seeking out green products, slightly upfrom 78 percent in 2010 and 76 percent in 2009. Additionally, 31percent of US adults say they are willing to pay extra for a green product, up from 28 percent in 2010. Thirty-two percentsaid the same in 2009.
Again, 18- to 24-year-olds show the biggest change: 35 percent saythey are willing to pay extra for a green product, an increase from27 percent in 2010 and 25 percent in 2009. Although just fourpercent of all US adults seek out green products and servicesregardless of the cost virtually unchanged from 3 percent in 2010and 2009 – the 18- to 24-year-old age group is at 11 percent,far above the three percent of 18- to 24-year-olds who said thesame in 2010 and 2009. Still, 51 percent of this youngest age groupsay they are not willing to pay extra for green products. More than 70 percent of consumers say they worry more about price than whether a product is good for the environment, according toan October 2010 study by the Harrison Group. I am an expert from Joysticks & Game Controllers, usually analyzes all kind of industries situation, such as dressing games online , mesquite nevada golf.
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