As we know there are many search engines around us and each classified websites in different ways. But the interesting fact is that all search engines, including the Meta search engines give more importance to a title tag website while manipulating their ranking algorithms. Here I have not mentioned other factors that affect the ranking of search engines. But I'm sure the title tag is crucial for search engines in their ranking calculations. |
Title Tag and Its importance in website: In fact, the text of this tag is the topic title or text which describes the content in a web page and communicates the theme of this page for your visitors. It will appear in the blue bar at the top of your browser window. Also this will make in your favorite area, if you create a bookmark / favorite this page. The text used in this tag is displayed as the title text bound in the results page of the search engine (SERP). Remember, what you write in this tag is displayed in the top bar of your browser and search results in search engines.
Search engines read your website title and content of the page, and if the title of your website theme and matched to the content of your page, your page will be ranked high for the keyword phrases used in the title tag . If your website as different text content of your page, your ranking will be zero. So be careful while preparing the title of your web page.
For example, if your page describes the scenic beauty of Munnar in Kerala, and your title tag contains: "Tourism Hill Stations Hotels Backwaters" is not good, but if you use "Visit Munnar and enjoy its scenic beauty "I think it is more accurate for the content and theme of your page. Also search engines can find the list of your pages, if someone search for pages related to Munnar.
Where put this tag on HTML: Just below the header tag (). Most cases in the title tag is placed below the Meta tags, document character set, or Java scripts are in the head tags. Since this tag is so important, placing it just below the "head" tag spiders will find easily.
length of the Tag Title: Just look at the various search engines such as Google, Yahoo and MSN seeking different keyword phrases and note fields click in the SERPs. Google and MSN listed up to 70 characters including space while Yahoo listed up to 120 characters including space and additional words destroyed.
As 120 or more characters is not good for a subject and it is best to create as that works for all search engines. As long as effectively dilutes keyword density within a title tag. My recommendation is that you should limit your title to 60 characters (up to 12 words), including spaces.
Keywords repeat in the title tag: Do not fill the title with your keywords and do not repeat your keywords more than twice. Search again with your keywords in Google and see how many times repeated that keywords in a link. A site with keywords repeated more than 3 times in the title tag may not see anywhere in the major search engines.
If your characters as less than 61 characters means under 13 words and keyword density between 25% and 35% of your site will have a greater chance of above ((keywords Total * 100) / (total word / words in your keyword phrase) = the density of your keywords).
Conclusion: Each web page needs unique title tag by placing important keyword phrase for this page. If your title tag is placed, you will gain a good ranking in major search engines.
Vaibhav Aggarwal, is an expert article writer.He is an affiliated SEO Guru & having 12 years of experience in article writing, online branding and ORM. For more info click here: SEO Services Company in India
Related Articles -
seo, on page optimization, on page techniques,