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8 Tips On How To Make Good Money Selling Copywriting Services by Albert Kelly
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8 Tips On How To Make Good Money Selling Copywriting Services |
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Education
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If you are able to persuade people to purchase things with the way you put words together, you can make good money. Copywriting is one of the strongest industries coming out of the Internet. Be it online or offline, you can make good money selling copywriting services and enjoying it at the same time. However, it is important that you are able to sell your own services. Here are what you can do and what to expect from it. 1. Be Prepared To Sell Just because you think you are good does not mean that people will be looking for your services. Remember that there are many other people selling the same services. You need to convince these people that your work is excellent. Get together all the work you have done in the past and put together the good ones into a strong portfolio. This should showcase your abilities as a copywriter. If you have work that has appeared in print or on the Internet, list down where they have appeared. Attach printouts of these as samples. 2. Show References From Other Clients One of the best ways to convince your prospects is to show copies that have contributed to great advertising campaigns. A reference from the clients will be very convincing. Plus, if you could show the additional revenue generated or whatever other numbers the clients wanted, this is the best proof that your work generates results. 3. Create Your Own Website While you may be able to make good money even without your own website, it is highly recommended that you create your own website. You can regularly provide content, write blogs and also advertise your services. There are even those who sell content to subscribers, and having another stream of income. 4. Standardize Your Rates It is always best to standardize your rates. When doing this, take into consideration your qualifications, expertise and experience. If you incur other expenses like photocopying, extra time on relevant matters, etc, you might also want to charge for these. Charges can also differ based on the type of writing you do. For example, writing a proposal or press release requires a higher quality than writing web content. Do some research as to what other copywriters are charging and the going rates for the different types of writing required. 5. Look For Clients Actively Having websites and advertisements may not be sufficient to get new clients. For starters, look for people you know to build up your confidence first. You can then ask for referrals. You can also contact individuals, professionals, businesses, clubs and associations directly to sell your copywriting services. You can also respond to bids that get posted online. 6. Collect References From Your Satisfied Clients Get references from clients who were satisfied with your work. Will be better if they are willing to be included in your testimonials list. This will be much better than anything that you can say about your own work. 7. Offer Something For Free Despite all your other steps, there are some people who will want to see some work done for them before they can be convinced. You may need to offer something for free to convince them of the quality of your work. 8. Types Of Copywriting Services Here is a list of copywriting services that you can offer: - Website Content - Press releases - Online and Print Advertising - Promotional Materials - E-mails for Direct Marketing - Newsletters - Copy for brochures, pamphlets and catalogs - Proposals for grants and businesses - Ghostwriting cold war presidencies essay
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