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For its latest fiscal quarter as a publicly traded company, socialgaming giant Zynga beat analyst expectations with a significantjump in both revenue and monthly active players, influenced in partby Zynga's rapidly expanding game catalog. For its fiscal first quarter ended March 31, Zynga reportedrevenues of $321 million, up 32 percent year over year, and beatingaverage analyst expectations of $317.25 million. Its online gamesalone generated $292.8 million of that sum, while ad revenue madeup the remainder. Despite the increase in revenue, however, the company enduredlosses of $85.4 million on a GAAP basis, down from a profit of$16.8 million during this period in 2011. The loss was somewhatexpected, as this quarter Zynga spent roughly $180 million (plus$30 million in employee retention payments) to acquire Draw Something studio Omgpop. Alongside these financial results, the company also saw its monthlyactive users increase to 292 million, up 24 percent from this timelast year. A significant part of this increase was attributed tothe fact that Zynga debuted six new titles during this quarter,including Draw Something , Scramble With Friends , and Hidden Chronicles . During its quarterly earnings call, Zynga COO John Schappert saidthe company accomplished three major goals that drove its growththis quarter. "We tackled new game genres, we became a leader onthe mobile charts, and we launched the Zynga Platform," he said. That platform, which launched just last month, allows players to access and play Zynga titles without goingthrough Facebook. In an SEC filing earlier this week, Facebook reported that 14 percent of its income came from advertising and payment processing fees related toZynga's social games -- a marked decrease from the estimated 19percent contribution for that same period in 2011. Facebook noted that Zynga's new platform could help the socialdeveloper become less dependent on other networks, thus furtherreducing its contributions to other companies. Zynga also noted that its older titles, like FarmVille and CityVille , also performed well during the quarter. "The total bookings[revenue and pending customer payments] from games that where morethan a year old was approximatley 80 percent of what those gamesdelivered in the first quarter of 2011," said company CFO DavidWehner. "The key takeaways here are two fold. One, we had a stable base ofbookings from existing games, and two, there's not always a directcorrelation between bookings and publicly available DAU [DailyActive Users] data, which showed a steeper decline year over year." Looking ahead to the full 2012 fiscal year Zynga expects bookingsof between $1.425 billion and $1.5 billion. Related news: Draw Something acquisition was a 'rare' opportunity for Zynga, says CEO Scale Something: How Draw Something rode its rocket ship of growth Report: Zynga expects to make more high-dollar Omgpop-sizeacquisitions. The e-commerce company in China offers quality products such as Woven Filter Fabric Manufacturer , China Monofilament Filter Fabric, and more. For more , please visit Woven Filter Fabric today!
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