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Facebook is the number one social media site in the world. With over 800 million active users, membership has become a necessity for any business serious about getting noticed. For many years, Google has been known simply as a search engine. In the past few years, however, it is starting to expand into new fields, the most recent being its own version of social media. Google+ launched in June 2011 as a direct competitor to Facebook. It took its own twist on social media and created a different user experience. The question now is: Google vs Facebook: who wins? During the early 2000s, social media sites began popping up. They started out as chat rooms, placed where people could communicate back and forth from all over the world in a chat format. MySpace started transforming the chat room into more of a user experience. Facebook started in late 2003 as "Facemash," a site where Harvard students could compare two photos side by side and comment on which person was better looking. The site gained immense popularity and, in 2004, officially launched as Facebook. The site spread across the country. What was initially limited to only university students with a valid .edu email was available to anyone over the age of 13 by 2006. There had never been anything like Facebook. It changed the college social scene. It allowed for constant communication in the form of "likes", posts, and messages. As it increased in popularity, Facebook began to allow businesses to create their own profiles. Today, it has become a powerful marketing tool for companies all over the world. It is a way to stay in touch no matter where you live or what you do. Google+ has a different story. Google is the largest search engine in the world. The company has some of the top computer scientists in the world working for them. A couple of years ago, they decided to pool their resources together and create a social media site to rival Facebook. Whether or not that was their direct intention is hard to say, but what they did was something unique and creative. Google+ has all the advantages of Facebook with a twist. It allows you to choose who you follow based on "circles." When you choose to share something, you can choose which circles can see it and it will send it to them. If you have a Google phone, your Google+ account is linked to it and can upload any photos and videos you take and send them directly to your profile. You can then send them to any circle you wish, allowing others to view your media. Google+ has a "what’s hot" option that allows all "plus heads" to post interesting things worth reading and watching for the world to see. It continues to improve and add new and innovative features. Head to head, Google vs Facebook is a hard question to answer. Both have so much to offer and appeal to different audiences. As of now, it seems they are both tied for first. OrangeSoda is an internet marketing company that helps businesses succeed online by taking all of the complicated jargon like SEO, PPC, Social, and HTML, and turning it into comprehensive marketing strategies stamped with personal service. Our dedicated team of experts give every business special care and clear reporting. For more information about online marketing visit us now! (http://www.orangesoda.com/enterprise/)
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