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Reputation management is all about creating a brand image online. The reputation management consultants help to create the image by undertaking various activities which includes finding what the clients, consumers and competitors are saying about your business online. As, whatever the employees and clients and most importantly the customers say about the business, impact s its reputation. Reputation management is important for every company irrespective of its size. However; it is particularly important for those companies who have small scale of operations and are trying to climb up the ladder of success. To build good public relations is all the more important for small organizations. Small companies have limited budget for advertising their products and services. All they depend on in the beginning is the customers and clients word of mouth. Every word said about the company impacts its revenue. Thus, to manage their online image is necessary for them. And to manage the image, the small companies must hire a professional corporate intelligence consultancy. The corporate intelligence consultancy manages the online reputation and provides the privacy security solutions that can help the small companies to achieve their targets. The major activities of reputation consultancy revolve around: 1. Doing ongoing online research about the company and its offerings. 2. Optimizing the websites to enhance the image of the companies over the internet. 3. Participating in platforms such as blogs and social media on behalf of company to spread positive words about the company’s offerings to the customers. 4. Engaging in publishing of articles and releasing of press news to solidify the company’s relations with its stakeholders. Corporate intelligence consultancy is synonymous to scanning all your business information which is available over the internet. Robust and careful scanning involves the manual tasks as well as use of software’s. Any post from major to minute on the internet can have vast effect which a business could not even imagine. The reputation management consultants access the likeliness of news being picked up by anyone. Businesses themselves do not have time to access all the information and so they hire the corporate intelligence staff, who involve in the organic process of management to manage their online reputation in different platforms such as blogs, articles and everywhere else on the search engines. By addressing the challenges in business areas, these consultants act as a real asset to the company. For more information visit: http://www.emulous.com/
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